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20 Essential Tools for Startups and Entrepreneurs

Katie Lundin | May 12th, 2017

Every year, there are many entrepreneurs who start new businesses. And, of course, there are many others who never quite achieve lift-off. What differentiates the entrepreneurs who act from the dreamers who never try? Chances are good that the perceived barriers to entry are just too intimidating to overcome. According to a 2015 Gallup report, […]

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5 Tips for Naming Your New Product on MSNBC Your Business

Ross Kimbarovsky | May 9th, 2017

It’s not easy to name a new company or product. At times, it feels like every name in the dictionary is already taken. And just when you think you have found the perfect name, you realize that you can’t get the matching domain name. Naming consultants want to charge you thousands or tens of thousands […]

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How Influencer Marketing Can Pay Off for Small Businesses in 2017

Arielle Kimbarovsky | January 4th, 2017

The digital space is constantly evolving, forcing entrepreneurs, small business owners, and marketing teams at bigger companies to continuously reevaluate their marketing strategies in order to stay competitive. In the past few years, we’ve seen significant changes in how companies market. These changes range from participation on new social networks, new technologies, and the increasingly […]

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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

Nick Bowersox | September 26th, 2016

Image credit: Apple When Apple held their Special Event keynote on September 7th, their live video stream garnered the highest-ever video traffic for an Apple event. In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news […]

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Rise of the Creative Robots? Not So Fast

Lauren Nelson | September 1st, 2016

The idea that one day everyone’s jobs would be taken over machines is nothing new. In some ways, it’s already happened. The industrial revolution displaced any number of jobs by automatic a great deal of blue collar labor. As scientific development has expanded, though, what was once a rough economic transition for labor markets has been […]

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More than a Logo: 5 Additional Ways to Leverage the Crowd for Your Creative Needs

Lauren Nelson | July 27th, 2016

  When we talk about crowdsourcing creative work, the primary focus of the conversation is frequently on graphic design, and, more specifically, logo design. In all fairness, that makes some sense. After all, that’s the concept that’s been part of the digital marketing narrative for the longest period of time. But as time has gone […]

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Weekend Reads: Impressions

Lauren Nelson | July 15th, 2016

It’s that time of the week again: time to begin the commute home on your journey towards the bliss of the weekend. As you make your way toward the luxury of downtime, we thought we’d give you some reading material to keep you entertained.   Your brand has a personality. Is it a good one? […]

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How To Respond When People Ask To ‘Pick Your Brain” Or For A Favor

Arielle Kimbarovsky | May 11th, 2016

As entrepreneurs and business owners, we make many important decisions: we set our company’s culture and strategy, we create our own professional networks, we decide how we want to spend our time and how to prioritize the things we do. One of the most important decisions we make daily is whether to help someone else. […]

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Twitter Link Roundup #264 – Quintessential Resources for Small Business, Startups, and Design!

Mike | April 10th, 2015

Skin cancer is a scourge. And dalmatian puppies are just about the cutest things that ever walked the earth.  Put the two together and what do you get? A genius marketing campaign and a public service effort that is attention grabbing (not to mention, “awwww” inducing). Have a look at the video above and see if […]

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