Lean Marketing: Five Cheap Ways To Market Your Startup Ross Kimbarovsky | March 28th, 2011

Every startup wants to get attention for their product or service. But it’s not easy for a young company to get attention, and can often be very expensive. In this short video, I offer five suggestions to help you get attention for your startup.

Do you have other suggestions of ways startups can get attention for their product or service without spending a ton of money?

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  • Anonymous

    well stated. thanks for the advice

  • Dlina

    Great info, but I feel like we are watching you while in hiding in the bowels of Norad. Thanks for stepping into the light!

  • Hayniedi

    Dont like being forced to watch a video which is not always possible….

  • What a realistic , humble video! Great!

  • Thanks!

  • I’ve been thinking about adding a transcript to the videos for those who prefer to read…

  • Dlina – I sometimes record later in the day so lighting isn’t optimal. Thanks for the feedback!

  • Ramzi – capital never hurts, although smart entrepreneurs find good ways to bootstrap too.

  • Glad it’s useful.

  • Good luck!

  • Ramzi

    Ross – No doubt! Lord knows I’ve used the words “shoestring” and “bootstrap” on more than one occasion.

    Question: I’m interested in engaging a small marketing firm in the Los Angeles area to help us with some of our social media marketing efforts. Do you have any thoughts on whom we might approach? Thanks again!!

  • That’d be great. 🙂

  • I prefere to read instead of watching a video for information I want to retain, but good effort anyway. Thanks!

  • Thanks for the feedback. Videos can be good and I’m trying to include transcripts in future videos to give people some choice.

  • Much thanks.

  • Ramzi – I’m not familiar with firms in LA, but recommend you reach out to Sarah Hardwick at Zenzi (they’re in San Diego). http://zenzimarketing.com/

    They typically work with larger brands, but perhaps either also take on smaller clients or could recommend someone in your area.

  • Hi Ross, As always excellent video. Could not agree more with putting the focus on having a fantastic product or service. Keep up the great work.

    Best Regards,

    Founder http://www.CreateMyTattoo.com

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