Posts Tagged ‘startups’

Crowdsourcing as a Talent Scaling Solution

Lauren Nelson | October 18th, 2016 synergy-talent-acquisition-strategy

Why not HIRE from the crowd?

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Everything Marketers Need To Know To Avoid Violating Copyright Law

Ross Kimbarovsky | October 12th, 2016 Image Credit:

Your go-to-guide for respecting copyright law as a marketer.

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Take your Professional Development to the Crowd

Nick Bowersox | October 7th, 2016 slack_group

There’s no denying the power of the crowd when it comes to creative projects. At crowdSPRING, a community of over 190,000 creatives collaborates with businesses around the world to help them stand out with quality designs and copywriting on a daily basis. But can the crowd contribute to professional development? According to Jonathan Chan at Foundr […]

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How Not to Suck as a Leader

Ross Kimbarovsky | September 28th, 2016 boss vs. leader

Image Source: American Salon You are not alone, although it often feels that you are. According to the Small Business Administration, 78.5 percent of the nearly 28 million small businesses in the U.S. are individually owned and run by the owner, without any employees. Many of you are already leading teams or have employees working for you. […]

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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

Nick Bowersox | September 26th, 2016 Apple Plug

Image credit: Apple When Apple held their Special Event keynote on September 7th, their live video stream garnered the highest-ever video traffic for an Apple event. In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news […]

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Can A Hoodie Increase Brand Equity?

Nick Bowersox | September 12th, 2016 hero-twitch-logo-purple-hoodie

Image credit: Twitch   In 2014, video streaming platform Twitch announced that they were launching their online store with one product: a purple zip-up hoodie with the Twitch logo on the left chest. To those outside the gaming world, it was just another hoodie. To attendees of gaming conventions and tournaments, it was a chance […]

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Launch Your Startup with an Infographic

Nick Bowersox | August 18th, 2016 tumblr_m32c45jKNh1qf7nhfo1_500

Image credit: Everlane In 2011, it was relatively unknown that most designer tees are marked up as much as 10 times. In the traditional retail model, manufacturers normally double their cost before selling clothing to a retailer, who then doubles or triples the cost they paid. Ultimately, a $6 tee shirt can be sold to […]

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The Key to Startup Success? Bend it Like Beckham

Lauren Nelson | August 17th, 2016 beckham-1996

20 years ago, in the summer of 1996, a young David Beckham electrified the crowd at Selhurst Park. He’d noticed that Wimbledon keeper Neil Sullivan was off his line, which left him with an opportunity. It was a long shot — 50 yards long, to be exact. But Beckham went for it. And Beckham scored.   […]

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Startup Marketing: 5 Startups that changed their name (and why)

Nick Bowersox | July 28th, 2016 startup_name_change_header_image

A lot of time can be spent choosing the perfect startup name. Conventional wisdom says that the name should be less than 10 characters, easy to remember, and the .com has to be acquirable. Startup names can be descriptive (PayPal), suggestive (Amazon), or even fanciful (Apple). Once you find the perfect name for your startup, […]

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