Posts Tagged ‘startup’

Twitter Link Roundup #308 – Terrific Reads for Small Business, Entrepreneurs, Marketers, and Designers!

Amanda Bowman | September 8th, 2017

For hundreds of years, people have been worried that technology will replace people. Yet at every step, technology has also helped to create jobs. Today, with the increasing promise and prominence of Artificial Intelligence (AI), people are worried that computer intelligence will replace human intelligence. The Economist thoughtfully reassures us that while AI will unquestionably […]

Read full post »

The Psychology of Design: Why Your Business Must Understand How Design Influences Customer Behavior

Amanda Bowman | August 28th, 2017

Design can be an incredibly powerful tool when you understand how psychology influence’s people’s behavior. Science has proven that people respond differently to shapes, colors, patterns, and other design elements. The good news is that you don’t need a degree in psychology to leverage good design practices in your own business or when you’re creating […]

Read full post »

21 Ways To Market Your Small Business On A Shoestring Budget

Amanda Bowman | August 21st, 2017

Thinking of ways to market your small business can be overwhelming, especially when you consider the cost and return on investment. Big companies spend millions of dollars every year marketing and building their businesses. Small businesses have a similar need to get the word out but have much more modest budgets. Here’s the secret that smart […]

Read full post »

6 Ways User Interface and User Experience Design Can Help Your Business

Amanda Bowman | July 24th, 2017

A smooth, visually appealing experience with your business’s website or mobile app is an important element in creating happy, loyal customers. Big businesses may have an advantage because of their existing brand awareness and their larger marketing budgets, but that doesn’t mean small businesses and startups can’t compete with them. In some ways, smaller companies […]

Read full post »

5 Ways Your Business Can Improve Its Brand on Instagram

Arielle Kimbarovsky | June 21st, 2017

Branding. That buzzword has taken design, marketing, and startup blogs by storm and has put pressure on companies of all sizes to create the “perfect image”. In an increasingly competitive and noisy market, companies are more pressed than ever to carefully curate and create a recognizable identity – whether online or in the real world. […]

Read full post »

Give Your New Business a Jump Start with an Effective Landing Page

Katie Lundin | June 15th, 2017

  Every new business hopes to launch to immediate accolades and tons of sales. But, the truth is that most businesses start slowly. And, if they’re lucky, they last long enough to survive and grow. But, what if I told you there’s a simple way to create momentum before your new business even sets its […]

Read full post »