Posts Tagged ‘smallbiz’

5 Ways Your Business Can Improve Its Brand on Instagram

Arielle Kimbarovsky | June 21st, 2017

Branding. That buzzword has taken design, marketing, and startup blogs by storm and has put pressure on companies of all sizes to create the “perfect image”. In an increasingly competitive and noisy market, companies are more pressed than ever to carefully curate and create a recognizable identity – whether online or in the real world. […]

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Give Your New Business a Jump Start with an Effective Landing Page

Katie Lundin | June 15th, 2017

  Every new business hopes to launch to immediate accolades and tons of sales. But, the truth is that most businesses start slowly. And, if they’re lucky, they last long enough to survive and grow. But, what if I told you there’s a simple way to create momentum before your new business even sets its […]

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5 Key Traits That Make Women Successful Entrepreneurs

Arielle Kimbarovsky | June 14th, 2017

Despite talk of a level playing field for women and men, the facts suggest that we still have a long way to go. Women comprise only a small percentage of executives at Fortune 500 companies, are less likely to start a venture capital funded company, and continue to trail men when it comes to compensation […]

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How Businesses and Agencies Can Save Money by Crowdsourcing Design

Ross Kimbarovsky | May 31st, 2017

I recently had the opportunity to sit down with Scott Kitun, CEO of Technori, to talk about crowdSPRING’s global community of more than 200,000 designers and writers. Over the past nine years, crowdSPRING creatives have helped startups, businesses, agencies and non-profits around the world with professional logo design, web design, print design and company naming. […]

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How to Build And Preserve A Strong Company Culture

Amanda Bowman | May 30th, 2017

Even experienced entrepreneurs and business owners often struggle when building a strong cultural foundation for their businesses. In fact, some business owners don’t fully understand why it’s important for a company to have a strong culture or what makes a culture strong. Company culture is not about ping pong tables, fruit baskets, or free massages. […]

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How You Can Become a Better Leader By Recognizing Your Own Weaknesses

Arielle Kimbarovsky | May 1st, 2017

Great leaders aren’t flawless. In fact, it’s the complete opposite. Being good at everything isn’t just impossible, it’s unhealthy. When people think that they can do it all, they fail to delegate or trust others- both of which are important skills for great leaders to practice. That’s why the best leaders recognize and work around […]

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The Stories Showdown: Snapchat vs. Instagram

Arielle Kimbarovsky | April 21st, 2017

Social media has changed rapidly in the past year, even more so than it has in previous years. From the uptick of influencer marketing to Instagram’s shift to algorithm based newsfeeds, social media has evolved to fit an entirely different consumer base. One of the more recent changes is the development of “stories”. Initially seen […]

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