Posts Tagged ‘smallbiz’

How to Succeed by Setting Clear Business Goals

Ross Kimbarovsky | February 10th, 2017

A small business that doesn’t set clear long-term goals is doomed to fail. It’s not unusual for small business owners and entrepreneurs to focus on strategies and tactics at the expense of also setting appropriate goals. Often, this happens when you see someone else successfully executing a strategy or tactic – and you try to […]

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Why a Strong Brand Is Important for Your Small Business

Arielle Kimbarovsky | February 8th, 2017

Image source: Frontline Creative A strong brand increases the value of your company, creates an identity and motivation for your employees, and makes it easier for you to acquire new customers. A brand represents how people know you (or your business), and how they perceive your reputation or the reputation of your company. In today’s noisy […]

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11 UK Small Business Experts Share Their Most Important Advice About Starting And Growing A Business

Arielle Kimbarovsky | February 1st, 2017

Image source:Annie Spratt The UK is one of the best places to start a small business, with lower corporate taxes and a startup-friendly business culture. But it’s never easy to build a small business, especially if you have never done it before. A million questions might pop into your head: do you need a business […]

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22 Surprising Statistics About Starting a Small Business You Need to Know

Arielle Kimbarovsky | January 31st, 2017

Image credit: Saulo Mohana Small businesses make up 99.7% of all businesses in the US, making them a vital part of our economy. And it’s not just the US that benefits from small businesses. Countries all over the world benefit from the innovation, new business, and fresh ideas that startups bring to their economies and […]

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Starting a Business: 10 Small Business Experts Share Their Most Important Advice

Arielle Kimbarovsky | January 25th, 2017

It’s not easy to start your own business, and unless you’ve done it before you often have no idea where to begin. Do you need a business plan? Do you need a location? How do you finance your business? How do you determine the legal structure for your business? Do you need to register a […]

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UK Experts Weigh in on Top Digital Marketing Trends for 2017

Arielle Kimbarovsky | January 17th, 2017

Image source: Geralt In a recent post, we asked six US-based marketing experts to predict the key digital marketing trends they expect to see in 2017. When we published their answers, we were curious whether the trends highlighted by the experts were universal. The UK is one of our leading markets and we wondered how […]

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6 Experts Predict The Digital Marketing Trends for 2017

Arielle Kimbarovsky | January 11th, 2017

Image source: William Iven Marketing is constantly evolving. Over the past few years, we’ve seen new social media platforms, new strategies, and new tactics. Everyone from entrepreneurs to experienced marketers/CEOs have had to rethink their strategies and tactics. Among other changes, in 2016 we saw increasing interest in “content marketing” and a huge increase in […]

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How Influencer Marketing Can Pay Off for Small Businesses in 2017

Arielle Kimbarovsky | January 4th, 2017

The digital space is constantly evolving, forcing entrepreneurs, small business owners, and marketing teams at bigger companies to continuously reevaluate their marketing strategies in order to stay competitive. In the past few years, we’ve seen significant changes in how companies market. These changes range from participation on new social networks, new technologies, and the increasingly […]

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The Small Business Guide To SEO (Search Engine Optimization) in 2017

Ross Kimbarovsky | December 14th, 2016

Image Source: SEO Linkbuilding If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. In fact, even if your competitors aren’t thinking about SEO, you’re still missing out because 93 percent of online experiences begin with search. Let’s take […]

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Everything Marketers Need To Know To Avoid Violating Copyright Law

Ross Kimbarovsky | October 12th, 2016

Your go-to-guide for respecting copyright law as a marketer.

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