Posts Tagged ‘small business’

5 New Year’s Resolutions to Help Entrepreneurs Succeed In 2017

Arielle Kimbarovsky | January 2nd, 2017

With the New Year settling in, most of us can’t help but make that traditional list of resolutions. In a month when gym memberships are at an all time high, it’s easy to jump on the bandwagon and create a list of goals. This often happens right after we reflect on the past resolutions we […]

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The Small Business Guide To SEO (Search Engine Optimization) in 2017

Ross Kimbarovsky | December 14th, 2016

Image Source: SEO Linkbuilding If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. In fact, even if your competitors aren’t thinking about SEO, you’re still missing out because 93 percent of online experiences begin with search. Let’s take […]

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The Secrets To Branding Your Small Business or Startup: What You Can Learn From The World’s Best Brands

Ross Kimbarovsky | December 1st, 2016

Entrepreneurs and small business owners typically don’t believe they can learn anything useful from the biggest and most successful companies in the world. After all, brand building at-scale is typically very different than brand building in the startup and small business world. Nevertheless, smart entrepreneurs and small business owners pay careful attention to important market […]

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Everything Marketers Need To Know To Avoid Violating Copyright Law

Ross Kimbarovsky | October 12th, 2016

Your go-to-guide for respecting copyright law as a marketer.

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Take your Professional Development to the Crowd

Nick Bowersox | October 7th, 2016

There’s no denying the power of the crowd when it comes to creative projects. At crowdSPRING, a community of over 190,000 creatives collaborates with businesses around the world to help them stand out with quality designs and copywriting on a daily basis. But can the crowd contribute to professional development? According to Jonathan Chan at Foundr […]

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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

Nick Bowersox | September 26th, 2016

Image credit: Apple When Apple held their Special Event keynote on September 7th, their live video stream garnered the highest-ever video traffic for an Apple event. In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news […]

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Launch Your Startup with an Infographic

Nick Bowersox | August 18th, 2016

Image credit: Everlane In 2011, it was relatively unknown that most designer tees are marked up as much as 10 times. In the traditional retail model, manufacturers normally double their cost before selling clothing to a retailer, who then doubles or triples the cost they paid. Ultimately, a $6 tee shirt can be sold to […]

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The Key to Startup Success? Bend it Like Beckham

Lauren Nelson | August 17th, 2016

20 years ago, in the summer of 1996, a young David Beckham electrified the crowd at Selhurst Park. He’d noticed that Wimbledon keeper Neil Sullivan was off his line, which left him with an opportunity. It was a long shot — 50 yards long, to be exact. But Beckham went for it. And Beckham scored.   […]

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Tips and Tricks for Maintaining Productivity on the Road

Arielle Kimbarovsky | August 12th, 2016

Image credit: Lisa Jacobs I love to travel, even when traveling exclusively for business. It’s always fun to explore new places, people, and adventures. In fact, some entrepreneurs believe that traveling helps them to be more creative, improves productivity, and increases their expertise – so they travel even while running their company! Whether it’s for […]

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Startup Marketing: 5 Startups that changed their name (and why)

Nick Bowersox | July 28th, 2016

A lot of time can be spent choosing the perfect startup name. Conventional wisdom says that the name should be less than 10 characters, easy to remember, and the .com has to be acquirable. Startup names can be descriptive (PayPal), suggestive (Amazon), or even fanciful (Apple). Once you find the perfect name for your startup, […]

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