Posts Tagged ‘small business’

5 Ways Your Business Can Improve Its Brand on Instagram

Arielle Kimbarovsky | June 21st, 2017

Branding. That buzzword has taken design, marketing, and startup blogs by storm and has put pressure on companies of all sizes to create the “perfect image”. In an increasingly competitive and noisy market, companies are more pressed than ever to carefully curate and create a recognizable identity – whether online or in the real world. […]

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Reliable Strategies To Help Your Business Handle a PR Crisis

Amanda Bowman | June 19th, 2017

Criticism may not be agreeable, but it is necessary. It fulfills the same function as pain in the human body. It calls attention to an unhealthy state of things. – Winston Churchill If you run a business – even a small one – you are regularly communicating with the public. Most of the time, the communications […]

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Twitter Link Roundup #297 – Terrific Reads For Small Business, Entrepreneurs, Marketers and Designers!

Amanda Bowman | June 16th, 2017

As graduation season comes to a close, I like to reflect on Michael Lewis’ Princeton Baccalaureate speech from 2012. I know that I have been handed plenty of cookies, and sharing them has never been more important as we become increasingly connected to one another. Now, we hope you enjoy another great set of links […]

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Give Your New Business a Jump Start with an Effective Landing Page

Katie Lundin | June 15th, 2017

  Every new business hopes to launch to immediate accolades and tons of sales. But, the truth is that most businesses start slowly. And, if they’re lucky, they last long enough to survive and grow. But, what if I told you there’s a simple way to create momentum before your new business even sets its […]

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5 Key Traits That Make Women Successful Entrepreneurs

Arielle Kimbarovsky | June 14th, 2017

Despite talk of a level playing field for women and men, the facts suggest that we still have a long way to go. Women comprise only a small percentage of executives at Fortune 500 companies, are less likely to start a venture capital funded company, and continue to trail men when it comes to compensation […]

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How to Effectively Market Your Small Business to Millennials

Amanda Bowman | June 12th, 2017

What group in the US numbers more than 80 million, has an annual buying power of $200 billion, and makes up nearly half of the US workforce? Millennials. Sometimes called “Gen Y”, millennials are the much sought after generation born between 1980 and 2000. This generation carries impressive buying power, so it’s no surprise that marketers […]

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15 Tips for Turning Your Craft Hobby Into a Successful Business

Katie Lundin | June 2nd, 2017

Are you a crafter? Does plucking an idea from your brain and crafting it into a reality with your very own hands make your heart sing? If so, you may have said to yourself at some point, “I wish I could do this for a living.” The amazing news is that you can. The market […]

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How Businesses and Agencies Can Save Money by Crowdsourcing Design

Ross Kimbarovsky | May 31st, 2017

I recently had the opportunity to sit down with Scott Kitun, CEO of Technori, to talk about crowdSPRING’s global community of more than 200,000 designers and writers. Over the past nine years, crowdSPRING creatives have helped startups, businesses, agencies and non-profits around the world with professional logo design, web design, print design and company naming. […]

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How to Build And Preserve A Strong Company Culture

Amanda Bowman | May 30th, 2017

Even experienced entrepreneurs and business owners often struggle when building a strong cultural foundation for their businesses. In fact, some business owners don’t fully understand why it’s important for a company to have a strong culture or what makes a culture strong. Company culture is not about ping pong tables, fruit baskets, or free massages. […]

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Design Tips from the World’s Most Successful Crowdfunding Campaigns

Katie Lundin | May 26th, 2017

Are you an eager entrepreneur, ready to conquer the business world with your brilliant idea but unsure how to get funding? If so, you’re not alone. 68% of potential startup founders worry about funding their business ideas. Crowdfunding, one of the fastest growing funding resources for small businesses in America, may be worth your consideration. Reports […]

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