Posts Tagged ‘public relations’

Unlocking Marketing Trends: How to Leverage Micro-Influencers

Arielle Kimbarovsky | April 12th, 2017

Contracting a celebrity or a big time industry figure to advertise your product or service is often difficult and nearly always, expensive. As a result, few small businesses or startups can afford to leverage influencers. Yet influencer marketing continues to be an effective marketing tactic.We’ve even written previously about how small businesses can benefit from […]

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How Influencer Marketing Can Pay Off for Small Businesses in 2017

Arielle Kimbarovsky | January 4th, 2017

The digital space is constantly evolving, forcing entrepreneurs, small business owners, and marketing teams at bigger companies to continuously reevaluate their marketing strategies in order to stay competitive. In the past few years, we’ve seen significant changes in how companies market. These changes range from participation on new social networks, new technologies, and the increasingly […]

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Mastering the Art of Persuasion: How To Get What You Want

Arielle Kimbarovsky | March 9th, 2016

Persuasion is a delicate art form. It’s easy to be ineffective when trying to persuade, but also remarkably easy to be overbearing. As a business owner or entrepreneur, your job is mostly to persuade. You must persuade people to come work for you, stay in your company, follow your lead, become a customer, be a […]

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3 Steps to Becoming a Networking Ninja

Arielle Kimbarovsky | March 2nd, 2016

Ninjas are agile, fast, and efficient. Business networking is typically the exact opposite. It’s often slow, confused, and discombobulated. Yet, while many people avoid it, networking is one of the most important tools in a business owner’s toolkit. When we network, we increase our knowledge and opportunities, and we also amplify the messages we spread […]

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Twitter Link Roundup #293 – All About Small Business, Startups, and Designers!

Mike | October 30th, 2015

Did you see the animated film, “Up?” Did you like the animated film, “Up?” Do you get teary when you hear the theme song from the animated film, “Up?” If you answered yes (or even if you answered, no) to any of the questions above, go ahead. Click the play button. Let’s see if you can handle this […]

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Twitter Link Roundup #292 – Ideas and Info For Small Business, Startups, and Designers!

Mike | October 23rd, 2015

Could this be my favorite movie of the past 25 years? Maybe. Is this my favorite television series of all time? I should say so. Quentin Tarantino’s Pulp Fiction is a quintessential genre film from 1994. It helped to re-energize and re-define for a new generation of viewers a classic vein of filmic storytelling. Breaking Bad, […]

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Twitter Link Roundup #291 – Loads of Good Stuff For Small Business, Startups, and Designers!

Mike | October 16th, 2015

Last week I wrote about how much Chicagoans love our city. This week we had another great reason to do so. What, you ask? The CUBS, I answer! For the first time in their 100 year+ history, our dear Cubs won a playoff series right here at home, in the friendly confines of Wrigley Field. […]

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Twitter Link Roundup #290 – Seriously. A Ton of Good Stuff For Small Business, Startups, and Designers!

Mike | October 9th, 2015

We do, after all, love our city. Chicagoans are true and for good reason; we live in a place that is underestimated and overlooked in so many ways and for so many reasons. For instance tonight starts the National League Divisional Series between the St. Louis Cardinals and (guess who?) our beloved Cubs. It’s taken since […]

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Twitter Link Roundup #289 – All Sorts of Good Stuff For Small Business, Startups, and Designers!

Mike | October 2nd, 2015

I love autumn. Why? Well in part, because I love pumpkin. The most delicious baked goods in the world start with the pumpkin, whether your tastes lean to the pumpkin breads or the pumpkin pies. Not to mention the pumpkin latte! And, when they start to rot and ferment? The possibilities for endless entertainment abound! Like this […]

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Twitter Link Roundup #288 – Necessary Stuff For Small Business, Startups, and Designers!

Mike | September 25th, 2015

Jack Anderson was a student at Dodge College when he made this video for his student thesis project. Clearly talent and hard work went into the project and it paid off with awards from major festivals and competitions, including recognition as a finalist in the 2015 Student Academy Awards, a finalist in the 2015 Student BAFTA Film Awards, and […]

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