Posts Tagged ‘marketing’

Your Small Business Will Not Succeed Unless You Build a Strong Brand

Ross Kimbarovsky | February 8th, 2016

A brand is the sum total of the experiences your customers and potential customers have with your company. Your brand lives in everyday interactions with customers and prospective customers, the images you share, your company website, the content of your marketing materials, and in your posts on social networks. Today, no company can control all […]

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Twitter Link Roundup #294 – Terrific Reads For Small Business, Entrepreneurs, Marketers and Designers!

Ross Kimbarovsky | January 22nd, 2016

When it comes to business, just as in our personal lives, we tend to quickly stereotype people when we meet them. Often, these stereotypes often get in the way of business and personal relationships. Here’s a humorous and unfortunately, not entirely untrue look at what one might see if they put on “racist’ eyeglasses. The […]

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8 Smart and Practical Ways To Increase Your Small Business Profits

Ross Kimbarovsky | January 18th, 2016

Every small business owner has a lot to do but little time to accomplish everything. In the long run, successful small businesses find ways to improve their profitability (the amount of money remaining after all business expenses are paid). But short of raising prices and alienating customers, it’s not always easy for a small business […]

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