Posts Tagged ‘entrepreneur’
Want to get it right? Test that idea, and then test it again.
We’ve heard it before. We’ve probably said it before. It’s an all too common and not at all helpful framework for evaluating design: “I don’t know what I like until I see it.” Many entrepreneurs feel this way when writing a creative brief for a creative project. For most, it’s difficult to express your visual […]
There’s no denying the power of the crowd when it comes to creative projects. At crowdSPRING, a community of over 190,000 creatives collaborates with businesses around the world to help them stand out with quality designs and copywriting on a daily basis. But can the crowd contribute to professional development? According to Jonathan Chan at Foundr […]
Great companies know that to be successful you have to build trust with your audience through a consistent brand. Brands encourage trust by designing a consistent message in their graphics where the customer knows exactly what to expect. Its why a webpage, email or social post from a well known brand all visually fit nicely […]
First impressions are everything for a startup. When offering a new product or service it is important for a business to quickly demonstrate value to prospective customers and differentiate itself from the competition. In some situations the product or service itself can accomplish these goals, but often it is great brand identity that can make […]
The Four Hour Workweek by Tim Ferriss is one of my favorite business books. When I first read it several years ago, I had no experience working a self-directed, flexible schedule. With one short exception, I had always been exposed to specific timetables, exclusively hard deadlines, and the mentality that “more is more”. The sole […]