Posts Tagged ‘brand awareness’

How Crowdsourcing Can Function as Marketing

Lauren Nelson | July 14th, 2016 iStock_000019737171Medium1

When we talk about crowdsourcing, a lot of emphasis is placed on the immediate value associated with the approach. You get a great deal of ideas at a reasonable price, freeing up resources internally to focus on issues where your organization already has talent. But there’s another benefit to crowdsourcing that doesn’t get discussed often […]

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Lean Marketing 101: Setting Goals

Ross Kimbarovsky | January 18th, 2011

A few weeks ago, I wrote about Lean Marketing Strategies for Small Businesses and Startups. That post resonated with small business owners and entrepreneurs looking for inexpensive ways to market their businesses. Many asked if we could share more lean marketing strategies and tips. Today’s post starts a new series in the crowdSPRING Blog – Lean […]

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