Videos

10 Proven Tips for Evaluating Your Competitors When Starting a Business

Ross Kimbarovsky | February 21st, 2017

If you’re working on a start-up or have an established company, there will come a time when you’ll need to evaluate your competitors. There are three components to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. How do you begin? What […]

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10 Proven Negotiation Strategies and Tactics for Small Business

Ross Kimbarovsky | February 17th, 2017

Every small business and startup must negotiate with employees, vendors, customers, and others. If negotiation sends chills down your spine or you want to become a better negotiator, this video is for you. I’ve negotiated with thousands of people over the past few decades (for 13 years as an attorney and for the past ten […]

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How to Avoid Legal Issues When Using Typefaces and Fonts in Your Small Business Logo

Ross Kimbarovsky | February 14th, 2017

Every business, from startups to small businesses to the largest companies and agencies in the world, must have a strong brand to succeed in today’s noisy marketplace. It’s true that a brand is more than a logo, but a strong brand starts with a great logo. But when it comes to logos and other written […]

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How to Succeed by Setting Clear Business Goals

Ross Kimbarovsky | February 10th, 2017

A small business that doesn’t set clear long-term goals is doomed to fail. It’s not unusual for small business owners and entrepreneurs to focus on strategies and tactics at the expense of also setting appropriate goals. Often, this happens when you see someone else successfully executing a strategy or tactic – and you try to […]

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How To Choose A Market For Your Startup Or Small Business

Ross Kimbarovsky | February 3rd, 2017

I’m rarely surprised when a young entrepreneur or small business owner hasn’t fully identified how their new business will make money. But I’m always surprised when that entrepreneur or small business owner has a tough time describing the potential customers for their new business’s products and services. After all, without customers, there is no revenue. […]

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10 Legal Mistakes That Can Destroy Your Small Business And How To Avoid Them

Ross Kimbarovsky | January 27th, 2017

I’ve been an attorney for over 20 years and have represented many startups, small businesses and Fortune 500 companies. I’ve seen many smart entrepreneurs and small business owners make critical legal mistakes that threatened the survival of their business. Fortunately, most legal mistakes are minor and can be fixed. But there are legal mistakes that […]

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12 Questions: Meet Tal More (USA)

Audree | September 11th, 2014

In our 12 Questions blog series, we feature interviews with someone from the crowdSPRING community. For these interviews, we pick people who add value to our community – in the blog, in the forums, in the projects. Plainly – activities that make crowdSPRING a better community. Be professional, treat others with respect, help us build […]

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Teaching To See

Ross Kimbarovsky | July 30th, 2013

Design is becoming more important in today’s noisy world. Smartly designed products tend to become more popular. Websites with good design practices tend to appeal to more customers. Nicely designed email newsletters and print brochures do a better job conveying the intended message. But what is good design and how can you see it? Here’s […]

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The History Of Typography

Ross Kimbarovsky | July 17th, 2013

Here’s a wonderful animated short video about the history of typography, from Guttenberg’s printing press to today.

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How To Say No To People Who Want To Pick Your Brain

Ross Kimbarovsky | June 25th, 2013

As you become successful, people will want to buy you a cup of coffee and “pick your brain.” Even if  you want to genuinely help, it’s impossible to say “yes” to everyone and not impact your own productivity. Here’s a helpful video from Marie Forleo, a marketing and lifestyle expert. Marie offers good tips on […]

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