Small business

How Emotional Intelligence Can Make You a Better Leader

Katie Lundin | June 22nd, 2017

  A leader has a difficult but important job: leading a team of unique individuals to follow a single vision and to motivate them to work collaboratively toward a common goal. Not all leaders can do this effectively. Why do some leaders succeed while others fail? Although there are some exceptions, most great leaders succeed […]

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Reliable Strategies To Help Your Business Handle a PR Crisis

Amanda Bowman | June 19th, 2017

Criticism may not be agreeable, but it is necessary. It fulfills the same function as pain in the human body. It calls attention to an unhealthy state of things. – Winston Churchill If you run a business – even a small one – you are regularly communicating with the public. Most of the time, the communications […]

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Give Your New Business a Jump Start with an Effective Landing Page

Katie Lundin | June 15th, 2017

  Every new business hopes to launch to immediate accolades and tons of sales. But, the truth is that most businesses start slowly. And, if they’re lucky, they last long enough to survive and grow. But, what if I told you there’s a simple way to create momentum before your new business even sets its […]

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5 Key Traits That Make Women Successful Entrepreneurs

Arielle Kimbarovsky | June 14th, 2017

Despite talk of a level playing field for women and men, the facts suggest that we still have a long way to go. Women comprise only a small percentage of executives at Fortune 500 companies, are less likely to start a venture capital funded company, and continue to trail men when it comes to compensation […]

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Important Lessons Your Startup Or Small Business Can Learn From The World’s Best Brands

Ross Kimbarovsky | June 13th, 2017

Brand building at-scale can be different than brand building for a startup or small business. Nevertheless, smart entrepreneurs and small business owners pay careful attention to important market forces and trends that shape some of the world’s best brands. WPP and Kantar Millward Brown just released their latest BrandZ report on the most valuable global […]

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How to Effectively Market Your Small Business to Millennials

Amanda Bowman | June 12th, 2017

What group in the US numbers more than 80 million, has an annual buying power of $200 billion, and makes up nearly half of the US workforce? Millennials. Sometimes called “Gen Y”, millennials are the much sought after generation born between 1980 and 2000. This generation carries impressive buying power, so it’s no surprise that marketers […]

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15 Must Watch YouTube Channels for Entrepreneurs and Small Business Owners

Arielle Kimbarovsky | June 9th, 2017

Video content is becoming more and more popular. Last year, video continued to skyrocket in popularity and represents 74% of all online traffic in 2017. In fact, studies suggest that people prefer video content to written content, and are more likely to learn from it. For entrepreneurs, this is important because they are constantly working on […]

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Building a Great Brand For Your Brick-and-Mortar Business

Ross Kimbarovsky | June 6th, 2017

I recently had the opportunity to talk with Kevin Price, host of the Price of Business radio show. Over the past nine years, crowdSPRING creatives have helped startups, businesses, agencies and non-profits around the world with professional logo design, web design, print design and company naming. Kevin and I discussed crowdSPRING and ways that brick-and-mortar businesses […]

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Why Good Design is More Important Than Ever for Your Business

Amanda Bowman | June 5th, 2017

As we enter into a new golden age of design, good design has never been more important to the success of a business. Consumer awareness of good design is at an all-time high, thanks to companies like Apple, Target, and Starbucks, who make design a top priority. The most successful companies know there are compelling […]

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