Why Investing in Design Early is Crucial For Startups Ross Kimbarovsky | April 12th, 2017

Logo design is often one of the first tasks an entrepreneur needs to outsource when starting a new business. Used to doing most of the work themselves, it can be hard for a small business owner to justify the expense of a professionally designed logo.

Though cheaper options such as ready-made design stores and designing your own logo exist, they rarely produce the type of quality design that is expected in today’s business landscape. In some situations, these options can even harm your business.

When it comes to design, investing in quality as soon as possible is the best way to get the most growth out of your business. Otherwise, you may find yourself working harder than necessary to earn customer trust and stand out from the competition.

Here are five reasons that investing in design early influences business growth:

1. First Impressions Matter
2. Communicate visually with your customer
3. Make your business memorable

Watch the video for more detail on these three reasons to invest in design early plus two more:

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