Posts Tagged ‘trust’
Small Business and Startups: Cultivate Trust and Nurture Loyalty
Mike | April 15th, 2013Trust is a key for driver for your customers. Do they trust you to produce a great product? Do they trust you to deliver a reliable service? Do they trust you with their money and their time? Establishing trust with your customers takes time and consistency, but it also takes data and transparency. Companies rely [...]
Consumers Prefer Better Looking Websites
Ross | July 13th, 2011Successful businesses know that to develop long-term relationships with their customers, they must find ways to build trust. This is not as easy to do as it sounds. According to the 2011 Edelman Trust Barometer study, U.S. consumer trust of companies dropped 8 points from 2010 to 2011. In fact, this trend seems to be [...]
Googley Principles – Not For Design Only
Ross | June 27th, 2008Late in 2007, Google’s User Experience group articulated design principles that guide Google designs around the world – design the “Googley” way. The team defined those principles as follows: 1. Focus on people—their lives, their work, their dreams. 2. Every millisecond counts. 3. Simplicity is powerful. 4. Engage beginners and attract experts. 5. Dare to [...]
