Posts Tagged ‘Strategy’

Small business: The Affordable Care Act, Part II

Mike | December 3rd, 2012

Earlier this year, I wrote a post about ways that Obamacare might help small businesses. At the time, the Supreme Court had just released it’s decision upholding most of the Affordable Care Act’s provisions and the dust was still settling on what it would all mean. Last month, President Obama won re-election, effectively removing the threat that […]

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How To Choose A Market For Your Startup Or Small Business

Ross | November 27th, 2012

  I’m rarely surprised when a young entrepreneur or small business owner hasn’t fully identified how their new business will make money. But I’m always surprised when that entrepreneur or small business owner has a tough time describing the potential customers for their new business’s products and services. After all, without customers, there is no […]

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Small Business and Startup Tips: Hire and be Human

Mike | November 12th, 2012

Last week ago I discussed a great yiddish word in one of my posts and today I want to share another. This is a word many of you may already be familiar with, and that may even inspire some of you in how you live your life. The word is mensch and it describes a good […]

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Small Business and Startups: Slice & Dice Your Customer Service Data

Mike | October 29th, 2012

After every quarter I delve into our customer service data to have a look at a few things: first (and foremost) are we effectively meeting out goal of providing world-class customer service to our community? Next, what is the demand on our system and do we have capacity available to meet it? Third, have we […]

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Is The Only Purpose of Customer Service To Change Feelings?

Ross | October 25th, 2012

Seth Godin, in a recent post on his Blog contends that the only purpose of customer service is to “change feelings.” Here’s what Seth wrote: The only purpose of customer service … is to change feelings. Not the facts, but the way your customer feels. The facts might be the price, or a return, or […]

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Startup Tips: Ask Your Customers For Feedback. Then Act.

Mike | October 15th, 2012

A few months ago, veteran crowdSPRING Buyers may have noticed something new when they completed wrapup on a project. Instead of just asking them to rate their experience with the winning Creative in their project, we started asking them to also rate us. It’s a simple survey – just 4 questions and a comment box […]

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How To Grow Your Business With Content Marketing

Ross | October 2nd, 2012

If you’re not creating content on the web, you don’t exist on the web. A 140 character tweet is content. A 1,000 word blog post is content. A commend to a blog post is content. Your website is content. Some content is compelling, reflects your knowledge and authority on a subject, and earns trust and […]

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Small Business and the Death of Newspapers

Mike | October 1st, 2012

“We’re in one of those strange eras where the words of the last century don’t have meaning. What does news mean to you, when the vast majority of news is created by amateurs? Is news coming from a newspaper, or a news group or a friend? ” ~ Chris Anderson, editor Wired Magazine  People, and businesses, […]

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Small Business and Startups – 13 Great Reads From The Business Press

Mike | September 24th, 2012

One of my daily pleasures is to read the paper, the blogs, and the magazines. I typically scan the major stories domestic and international, take a dive into the political coverage, read the opinion pages top to bottom, skim the sports and entertainment sections and then head over to the business section to see what’s […]

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7 Habits of Highly Effective and Successful Entrepreneurs

Ross | September 12th, 2012

Some entrepreneurs invent only excuses, while other entrepreneurs are highly effective and successful. Success and failure doesn’t happen by chance. Highly effective and successful entrepreneurs share common habits. Here are seven habits of highly effective and successful entrepreneurs (plus a bonus at the end): 1. Measure progress. It’s very difficult to succeed unless you are […]

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