Posts Tagged ‘Strategy’

5 Things Entrepreneurs Can Learn From the Supreme Court

Mike | February 23rd, 2015

Spring is almost here and after this loooong and coooold one we are actively looking for the signs. Soon the green shoots will appear, the early migrating birds will be sighted, the street corners will reappear from under the piles of drab gray snow and ice and the Supreme Court will begin to issue decisions […]

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Small Business and Startups: What Type of Boss Are You?

Mike | February 9th, 2015

I like to think of myself as a benevolent boss – guiding the team with a wise and gentle hand. Except on those occasions when I am not. Day-to-day I don’t think a great deal about the bossing-style I practice, but when I do take time to reflect, I realize that I have some very serious shortcomings […]

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Small Business and Startups: What I am Using Now (5 Free Tools!)

Mike | February 2nd, 2015

As a manager of a small, online business I wear a whole range of hats: I supervise marketing, customer service, engineering, business intelligence, HR, and operations (among other things). My days are full, my hours are long, and my budget is ever limited. Like all of us, I am constantly looking for money-savers and productivity-boosters and […]

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Lean Business: Unleashing the (task) Force

Mike | January 26th, 2015

When I think about the word “taskforce,” what comes to mind is a small group of people charged with accomplishing a specific duty or chore. However, it’s when I looked more closely at the word, in its component parts, that an insight began to take form. A task is an activity that is to be accomplished within a defined […]

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Small Business and Startups: Hold Hands and Leverage Your Customer Service

Mike | January 19th, 2015

From Day One we viewed crowdSPRING as the ultimate light-touch, self-serve, highly scalable internet business. We determined that we would build the product and out website such that even the least sophisticated visitor could learn for themselves how the system worked and could then take self-led actions to source the creative services they came looking for. Our […]

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Small Businesses and Startups – 3 New Years Reflections and Resolutions

Mike | January 5th, 2015

Alright then. Hangover from New Years eve is gone these past few days. The last long weekend of the holidays is done. And now, once again, we turn our gaze lovingly back to our business, our customers, and our team. As managers, we are so focused on the moment at hand, the task that needs accomplishing, the […]

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Small Business and Startups: The 3-Page Business Plan (and a short post to match!)

Mike | November 17th, 2014

Well, it’s been a while since we last explored the topic of business plans and plenty has changed. The age of the 80-page plan has passed and has been replaced with the 140-character attention span. It’s not that potential investors and employees don’t want to know how you’re going to pull off this crazy, audacious […]

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Small Business and Startup Tips: Cool Stuff for Your Next Trip

Mike | November 10th, 2014

Got any trips planned? Business junket? Family vacation? Around the world in 80 days-tour? Well if you’re traveling these days, you need not only to be aware of long lines, crazy security, ebola screenings, weather emergencies, and radar tower mishaps, but also of the great tools and resources available to travelers. I am talking sweet mobile […]

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Small Business and Startups: Customer Service Marketing Manifesto

Mike | November 3rd, 2014

I’ve written and spoken often about how customer service for us is a marketing tactic and how we view our customer service as a part of our marketing department. It’s simple – great customer service begets great customer satisfaction which begets great word of mouth. But there’s is another layer to this strategy that is […]

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Be of Good Cheer – Social Media for the Holidays!

Mike | October 27th, 2014

The holidays are (huh?) fast upon us and it is time to think through your company’s approach to the season. I’m not just talking about office parties, decorations, and vacation time. I mean strategy, marketing, and tactics. And the most obvious of these tactics? Social Media! That’s right, friends. There is no better opportunity to connect […]

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