Posts Tagged ‘start-up’

Small Business and Startups: What Would Mom (and Pop) Do?

Mike | September 30th, 2013

In the world of startups and entrepreneurism, we spend a great deal of time discussing, funding, modeling, online marketing, lean principals, minimally viable products, goals and strategy and tactics, data analysis, ROI, CPC, and CPM (IMHO). We  learn a great deal by reading various theories of business, analyzing principles of leadership,  dissecting case studies, creating gantt […]

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5 Things Entrepreneurs Can Learn From Diplomats

Mike | September 23rd, 2013

With the red-hot temperature around the crisis in Syria reduced to a mere boil, and the government in North Korea backing away from the brink I gave some thought this week to what entrepreneurs could learn from global leaders and diplomats in general. From Wikipedia we learn that Diplomacy comes from the greek word “δίπλωμα,” defined as […]

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Teamwork, Collaboration and the Rules of Improv Comedy

Mike | September 16th, 2013

One of the great challenges in leading teams is creating an atmosphere where people work together efficiently, collaborate effectively and, and respect one another. On countless occasions meetings can devolve into spitting matches or personal clashes which lead to bad decisions, poor relationships, and weaker teams. Improv comedy provides some great rules and a strong framework […]

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Working Remote. Yeah. About That.

Mike | July 22nd, 2013

On any given day at the crowdSPRING HQ, we will have anywhere between 1 and 6 people working in the office simultaneously. Of late, 1 is the more common number and 6 is becoming a rarity. Why is that? Well a year or two ago we instituted a policy (I say “instituted,” but really it […]

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Small Business and Startups: The First Ever crowdSPRING Quiz!

Mike | July 8th, 2013

Now that the 4th of July party is over and we begin the official summer months, many businesses large and small will experience a slowdown in sales, traffic, and customer engagement. Why? Because it’s vacation time, stupid. Because you’ve got a bit of extra time on your hands, I imagine you’ve probably been asking yourself, “What […]

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Lean Marketing Tips: Public Speaking

Mike | June 24th, 2013

When building a company, marketing is everything. We often think of marketing as advertising, but in lean marketing that is only one component of an effective plan. An equally important piece is public relations and the value it can bring in increased awareness and visibility for your brand. PR can come in many flavors: media coverage, social media […]

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10 Things Entrepreneurs Can Learn From Their Interns

Mike | June 9th, 2013

Periodically I post in this series about things that entrepreneurs can learn from others and from the world around them. The older we get, the more we discover that we are not to smart and that the best thing we can do is pay attention to the people around us. From them we can draw […]

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Lean Business: The Very Model of a Modern Spreadsheet

Mike | May 28th, 2013

“Model” is a verb. It traditionally means to fashion or shape an a three-dimensional out of a material such as clay or wax. In business the verb usually refers to tools that are created to make projections of sales or profits, but can also be used to predict anything from website traffic to manpower requirements […]

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Small Business and Social Marketing: Time for an Audit?

Mike | May 20th, 2013

Marketing is simple: spend $100 advertising your product or service and earn back $110 for your efforts. This has long been the underlying challenge for businesses large and small:  how do you acquire new customers, convince them to buy more of whatever it is you are selling, get them to tell other’s about your offering, […]

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Small Business and Startups: Prepare For the Worst

Mike | May 13th, 2013

Disaster strikes. Extreme weather events, fires, data storage failures, illness or even the death of a key team member can occur at any time and when something happens, will your small business be prepared? According to ReadWrite, 74% of small businesses do not have a disaster plan and 84% don’t even carry insurance against natural […]

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