Posts Tagged ‘smallbiz’

Small Biz and Startup Tips: 5 Ideas to Prepare for an Economic Recovery

Mike | February 6th, 2012

While economists (as usual) refuse to agree on the specifics, there is a general consensus that the recovery may (finally) be underway. Last week the Labor Department announced that in January over 240,000 new jobs were created and that the unemployment rate was at its lowest level in three years. In addition, tax revenues are […]

Read full post »

DIY Branding, Self-published Fame, and Romantic Trolls

Mike | January 30th, 2012

Amanda Hocking is a star of the publishing world. Last year she signed a 4-book, $2 million dollar deal with St. Martin’s Press, one of the largest publishing houses in the world. While in itself, this is not unusual – authors become best-sellers every day, and publishing houses announce contracts with authors just as often, […]

Read full post »

Crowdsourcing: a 7+7 Primer (Pt. 2)

Mike | January 23rd, 2012

Last week I posted the first part of this article on crowdsourcing strategies. In the post, I discussed some of the big-picture issues that I believe should be considered carefully when planning a crowdsourced project. Best practices for crowdsourcing require managers to first determine the best venue for their project, effective management of the process, […]

Read full post »

Small Businesses Spending More And More On Social Media

Ross | January 10th, 2012

According to a newly released study from Borrell Associates, small businesses are spending more of their budgets on social media. In fact, small and medium size businesses expect to spend nearly as much on social media as they do on search engine marketing (see table below). This is not surprising and confirmed by other recent […]

Read full post »

10 things entrepreneurs can learn from chefs

Mike | January 9th, 2012

Who among us doesn’t love a great meal? Whether we choose eat at home or in a restaurant, all of us appreciate and respect the work that goes into preparing and presenting our food. We love the humble diner which serves up a phenomenal burger and fries and marvel over the lavish cuisine served up […]

Read full post »

Small Businesses and Startups: Worst. Advice. Ever.

Mike | January 3rd, 2012

A few weeks ago I wrote about New Year ‘s resolutions for small businesses, but the other day I realized I had left one out. This one is not an action item, nor an intellectual exercise. It is at once very simple, but also incredibly difficult, especially when under pressure to get a new business […]

Read full post »

Five Tips To Improve Employee Performance Reviews

Ross | December 21st, 2011

Last week, Mike wrote about Small Business and Startups: End-of-Year Mishegoss, 2011 Version. In that post, he briefly mentioned that the end of the calendar year is a good time to conduct employee reviews. I’m not a fan of end-of-year employee reviews. If you waited until the end of the year to give feedback to […]

Read full post »

10 New Years Resolutions For Small Businesses and Startups

Mike | December 19th, 2011

 The new year is fast upon us and it is time for that ritual known as resolution-time! I am not talking about a new resolve to eat lighter and get to the gym 4 days a week. I am talking about business resolutions – specific actions and efforts you should take over the course of […]

Read full post »

Small Business and Startups: End-of-Year Mishegoss, 2011 Version

Mike | December 12th, 2011

For those of you unfamiliar with Yiddish, the word ‘mishegoss’ is defined as craziness or senseless activity, and as small business-people we can certainly relate to that concept, particularly as the holidays loom and the year comes to an end. Of course, every small business is unique and every business owner has their own priorities for […]

Read full post »

Business Owners: Only Two Numbers Matter

Ross | December 7th, 2011

Howard Morgan, the Managing Partner of First Round Capital has a simple and practical view on evaluating Internet-based businesses: If you have a business that’s based around the internet, basically only two numbers we need to know: What’s the cost to acquire a customer? What’s the lifetime customer value? If the lifetime customer value is […]

Read full post »