Posts Tagged ‘smallbiz’

From the Vault: Give it a Break, Already.

Mike | August 3rd, 2015

EDITOR’S NOTE: We originally published this post 5 years ago. Seein’ as how we are away right now for a long summer weekend, we thought we’d share this one one more time… enjoy! I left early this morning for the first “real” vacation I have had in over a year and I am looking forward to eating lobster […]

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Small Business and Startups: Finding Your Match

Mike | July 27th, 2015

Last week I wrote about customer service and the importance of scheduling and allocating your support resources. Lots of small businesses find that they can deliver top-notch, high-volume customer support with very small teams of people as long as they have the correct tool and as long as they pay close attention to the kinds of problems […]

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Small Business and Startups: Making Customer Service Available (On Your Own Terms)

Mike | July 20th, 2015

Periodically (like every single quarter) we review our customer service data to determine whether we are best using our resources. This is an excellent practice for a small company, especially one that is ambitious and by its very nature capacity constrained. At crowdSPRING we strive to provide world-class quality support, but our team is small […]

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Lean Business Tips: Marketing Channels on the Cheap

Mike | July 13th, 2015

Startups and small businesses face a steep learning curve when it comes to online marketing. The options are rich, the ROI can be cruel, the capacity investment can be significant, and the results can often be questionable. At crowdSPRING we have experimented with virtually every online marketing strategy and tactic available, often with negative results. The […]

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5 Things Entrepreneurs Can Learn From Their Own Customers (We Did!)

Mike | June 8th, 2015

It is certainly not the first time I’ve said this, but the point bears repeating: your customer’s voices are the thing you should be paying the closest attention to. Today. There are many ways to get your ear to the rail and listen to what they have to say: surveys, exit questionnaires, customer service emails, live […]

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5 Things Entrepreneurs Can Learn From Kindergarten Teachers

Mike | May 18th, 2015

If you remember the name of your kindergarten teacher, raise your hand. In a poll of adults, almostporno 70%  could recall the person with great clarity.  This is remarkable, because not only was this decades ago but the respondents were just 5 or 6 years old at the time! Our very first teachers were memorable because they were sources of […]

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Small Business and Startups: 8 Steps To a Successful Redesign

Mike | May 11th, 2015

There comes a time when a business looks hard at its website and lets out a groan of dismay. Your website is out-dated, out-moded, and out-competed and it doesn’t take a genius to see. Your own customers may have been telling you to get it together and, whether you are listening or not, it doesn’t […]

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Small business Congress-watch: Some Pending Bills (and Why They Matter)

Mike | May 4th, 2015

On occasion I write about legislation pending in our houses of Congress that has the potential to positively impact your business and mine. It is fascinating to read in the news about some of the ideas and priorities that our elected representatives are pursuing as we speak. Some of these efforts gain a great deal […]

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5 Things Entrepreneurs Can Learn From Artists

Mike | April 20th, 2015

Art inspires in ways sometimes difficult to articulate. Ideas, metaphors, and themes are the product that artists traffic in, and their ability to  galvanize their audiences in a powerful, indirect way can stir us in profound ways. Yet, while we celebrate, even lionize the greatest of our artists we simultaneously relegate the vast majority to poverty […]

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Small Business and Startups: Management for the Joy Of It

Mike | April 13th, 2015

Business owners and managers tend to focus on business. This is right and this is good; it is our responsibility to our stakeholders to responsibly lead our companies towards success and to prioritize operations and profitability. We work hard every day to improve efficiency, acquire customers, increase margins, analyze results, craft strategy, execute tactics, and […]

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