Posts Tagged ‘small business’
The Science of Productivity: How To Get More Done In Less Time
Ross | January 17th, 2013Most successful entrepreneurs and small business owners are highly productive and efficient. Imagine what you can accomplish if you could do more in less time! Did you know there is a science of productivity? Many studies have shown that certain practices substantially increase productivity, while other practices make it more difficult for us to meet [...]
Small business Congress-watch: Two Reasons to Call Your Representative!
Mike | January 14th, 2013On occasion we take a look at recent legislation coming out of our Federal government in Washington. While the news is often discouraging and the activities of our politicians typically frustrating, there are those times when truly great ideas are put forth and, every so often, these idea become actual laws. Hard to believe, but it is [...]
Small Business and Startups: 5 Threats to Your Online Security
Mike | January 7th, 2013How often do we read about online security breaches, loss of data, or massive credit card theft? While these events typically involve larger companies or even governments, all businesses are vulnerable to fraud, theft, or other forms of malice or just plain mischief. Most small businesses assume that it is only larger companies are at [...]
Key Digital Marketing Trends For 2013
Ross | December 20th, 2012Whether you run an established small business or startup, or plan to start one in 2013, you will need to understand how to leverage digital marketing to find new customers and increase sales. Market firm eMarketer recently put together a helpful slideshow, highlighting digital marketing trends they believe to be most important. The five key [...]
The Power of Thinking Long-Term
Ross | December 19th, 2012Amazon is an unusual company. It focuses on the long-term (typically 10 to 20 years) instead of short term (typically quarterly earnings). For example, in talking about the Kindle, Jeff Bezos, Amazon’s CEO, offers the following insight: Go back in time when we started working on Kindle almost seven years ago. There you just have [...]
What Job Are Your Customers Hiring Your Products To Perform?
Ross | December 18th, 2012If you are an entrepreneur or small business owner developing a new product or service, how can you figure out what jobs people want done that they have difficulty doing? If you have an existing product or service, how can you improve that product or service to increase sales? Clay Christensen suggests an interesting approach: [...]
Small Business and Startups: Dear Santa
Mike | December 17th, 2012Perhaps I am a couple of weeks late with this post, but it just occurred to me that there are some things I would like for Christmas this year and perhaps Santa can find a little spare room on the sleigh. No I am not asking for a new camera or some other gadget-of-the-moment. I have been [...]
