Posts Tagged ‘small business’

Twitter Link Roundup #33 – Design, Copywriting, Marketing, Small Business, Social Media And More

Ross | March 25th, 2010

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and [...]

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The (ongoing) evolution of an industry

Mike | March 24th, 2010

Everyone knows that the music industry is struggling, right? Pirating, reduced concert ticket sales, and fair use issues have combined to send record company execs scurrying for solutions and scrambling to figure out new revenue streams. NPR’s On The Media (with our friend Bob Garfield) recently devoted an entire episode to a great discussion of [...]

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Social Media ROI Is Meaningless If Your Product Or Service Isn’t Relevant

Ross | March 23rd, 2010

Many are obsessed with trying to develop effective ways to measure ROI (return on investment) from social media marketing. For some background, you can read Brian Solis’s recent article about measuring social media ROI. ROI from social media is important, but if your product or service isn’t relevant – ROI is meaningless. Here’s why: Do [...]

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What if Microsoft Created The iPod?

Ross | March 22nd, 2010

Most people agree that great design more easily captures attention than poor design. For example, when Apple originally released the iPod – the iPod didn’t have the features of the Creative Labs MP3 players, or even the Microsoft Zune. In fact, many MP3 players today have more features than the iPod – but only a [...]

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5 thoughts for small business on delivering efficiency

Mike | March 22nd, 2010

In his book “The Goal,” Eliyahu Goldratt tells the story of a Boy Scout troop out for a hike. The goal of the hike is to cover 10 miles in 5 hours, in other words to keep the troop moving at an average speed of 2 miles per hour. As the troop works its way [...]

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Twitter Link Roundup #32 – Design, Copywriting, Marketing, Small Business, Social Media And More

Ross | March 18th, 2010

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Twitter Link Roundup #31 – Design, Copywriting, Marketing, Small Business, Social Media And More

Ross | March 11th, 2010

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5 thoughts for startups and small business: numbers count

Mike | March 8th, 2010

Photo: tifotter Einstein famously said, “Not everything that can be counted counts, and not everything that counts can be counted” while Count Von Count (pictured above) said “That’s TWO! Two worried frogs! Ha ha ha ha!” Einstein was right in so many ways, but I believe that in the context of small businesses and startups, [...]

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