Posts Tagged ‘small business’
Saying “thank you” – why startups and small businesses should listen to mom.
Mike | June 14th, 2010In these recessionary times, all of us who operate startups and small businesses struggle to meet our bottom line, pay our monthly bills, retain our great employees, and grow our businesses in spite of the challenges presented. What to do, what to do? Well, one time-proven marketing strategy that increases customer lifetime value, cements loyalty, and [...]
558,000 startups and small businesses. Why we should thank the recession.
Mike | June 7th, 2010One good thing to come out of this recession has been a dramatic increase in the number of new businesses started in the US and around the world. According to a Kauffman foundation study, in 2009 the number of new businesses hit the highest level in 14 years, with 558,000 start-ups every single month in [...]
Not Every Failure Is A Learning Experience
Ross | June 2nd, 2010Many entrepreneurs and investors – especially in Silicon Valley – believe that failure is acceptable. Mark Suster writes: I prefer second time (or more) entrepreneurs. Sure, I would love to work with people who have had multiple successes. But I’m not afraid of entrepreneurs that didn’t succeed the first time. I want to work with [...]
Startup and Small Business Tip: Marketing One-To-One
Ross | May 24th, 2010When most people talk about or plan marketing campaigns, they talk about or plan broad, strategic tactics focused on large groups of customers or potential customers. Adwords, banner ads, print ads, radio advertising, email marketing – these are all common tactics used by businesses to market their products and services. It’s easy to forget that [...]
6 tips for startups and small business: Creating your first screencast!
Mike | May 24th, 2010Since we launched crowdSPRING, we have created several screencasts about the site, for both presentational and educational purposes. A screencast is a great way to quickly show your customers how something works, or to instruct them in using a feature of your site. Some users simply don’t like to read technical or instructional content, so [...]
