Posts Tagged ‘small biz’

Marketing 101: Branding your business in a competitive environment

Mike | July 11th, 2011

Establishing a brand in a competitive environment can be challenging for any business, particularly small businesses and startups. Not every business represents a “new-to-the-world” idea, and not every company has the luxury of exclusive ownership of a market segment. There are literally thousands of examples this: a new entrant in a market establishes a brand […]

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Twitter Link Roundup #93 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | July 8th, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

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Small Business Spotlight of the Week: Cameo Content

Amanda | July 8th, 2011

This week’s small business spotlight brings us full circle in a few ways.  Our own co-founder, Mike Samson, was once a Producer and Production Manager in the film and television industry.  Many of his frustrations with trying to outsource video work are some of the reasons crowdSPRING was created. So today we’re bringing you Cameo […]

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America’s founding entrepreneurs: revolution at work

Mike | July 5th, 2011

On this Independence Day, 2011 I have been thinking about the summer of ’76 and America’s Founding Fathers. Their importance to the world has been analyzed every way imaginable; thousands of books have been written about their efforts and accomplishments, and they are held up to generations as examples of great political and military leaders. […]

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Twitter Link Roundup #92 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | July 1st, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

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Small Business Spotlight of the Week: BookTurtle

Amanda | June 29th, 2011

Buying books might be one of the guiltiest pleasures, ever.  The smell of the ink, the feel of the paper and, of course, the question of what to do when you’re done reading it.  Some are worth keeping and showing off on your book shelf.  But most do not make the cut. There’s few option […]

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The CLV three step: drive, convert, enrich.

Mike | June 27th, 2011

In a post last week, Ross discussed the need to find a balance between driving traffic and conversion for web-based businesses. It’s a great video and a very valuable discussion of one critical issue of strategic emphasis that many web-based businesses grapple with. Ross’s overriding point was that a business should not choose between a […]

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Twitter Link Roundup #91 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | June 24th, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

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Small Business Spotlight of the Week: Manor Works

Amanda | June 22nd, 2011

When I turned 21, I made a huge mistake.  Drunk (pun definitely intended) with my new I.D. wielding power, I felt my days of Keystone, Old Style and PBR were over and I began to dive into the world of craft beer.  As with most things in life, once you begin to drink quality beer, […]

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Lean Marketing 101: Giving good interview, or how to get a reporter to eat from your hand

Mike | June 20th, 2011

In the world of startups and small business there are two basic kinds of company: those the media pays attention to, and all the rest. If  your company has a compelling story, a unique product , or an interesting personality behind it you may be fortunate to leverage that advantage and convince a reporter to […]

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