Posts Tagged ‘research’

9 Ways Entrepreneurs Can Learn From Their Customers

Mike | March 10th, 2014

In this series, I have typically chosen a group of people and looked at the unique things they do from which we can all learn. These lessons have sometimes been silly, and sometimes serious, but they have always tried to focus on how, as entrepreneurs and managers, we can draw lessons from the world around […]

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What Customers Want Most From Small Business Mobile Websites

Ross | September 26th, 2012

Nearly half of U.S. consumers use smartphones. In fact, among young adults (18 to 29) and adults in households with incomes of over $75,000, smartphone use is even higher (66% and 68%, respectively). In a July 2012 study, two independent research firms surveyed more than 1,000 U.S. adult smartphone users. The findings are not surprising: […]

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Tips On Defining The Size of a Market for a Startup Business

Ross | July 19th, 2011

It’s important to properly measure the size the market in which you hope to compete. Without this information, it’s very difficult to raise funds, understand how much you can/should spend on product development and marketing, evaluate the success of your marketing efforts, etc. In the following video, I offer five suggestions that can help you […]

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Business plans for entrepreneurs – Part II: research

Mike | November 22nd, 2010

A couple of weeks ago, I started a series of video posts for entrepreneurs on creating a business plan. I very much believe that this part of the process is critical to building a strong company. The short video below contains my thoughts on the research process. I hope you enjoy and will look forward […]

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Business plans for entrepreneurs: the three ‘Rs’ – Part I

Mike | November 8th, 2010

Some have argued that a business plan is not necessary when starting up your venture and that entrepreneurs can better spend their time on other things. I strongly disagree and argue that the very process of writing a business plan leads to a stronger, more sustainable business. In the following short video (the first in […]

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