Posts Tagged ‘purchasing’

What Influences People To Buy Products or Services? Top 10 Factors

Ross | May 13th, 2014

Why do people buy one company’s products or services while ignoring the products or services of a competitor? What influences people’s purchasing decisions? Some, like Clay Christensen, argue that customers “hire” products (or services). It’s a novel theory -  one that requires you to carefully listen to your customers. People’s purchasing decisions – both online […]

Read full post »