Posts Tagged ‘Marketing and branding’

Small Business Tip: Challenge Your Customers’ Assumptions And Behavior

Ross | October 11th, 2011

Some of the most successful companies in the world (Apple, IKEA, Southwest Airlines) succeed by doing something many companies fear: challenge their customers’ assumptions and behavior. Apple challenged the assumption that personal computers, mp3 players, mobile phones, and tablets had to be functional and not aesthetic. Apple challenged behavior by persuading customers to focus on […]

Read full post »

Twitter Link Roundup #105 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | October 7th, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

Read full post »

Small Business Spotlight of the Week: Copper Penny Marketing

Amanda | October 5th, 2011

A penny isn’t much.  It doesn’t buy anything really and the amount of copper in it is pretty negligible nowadays.  However, as Melinda from this week’s Small Business Spotlight points out, most everyone has a pretty specific, penny-centric memory.  For me, it’s collecting pennies with my dad and bringing to the bank for some extra […]

Read full post »

Twitter Link Roundup #104 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | September 30th, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

Read full post »

How Small Businesses Are Using Social Media [INFOGRAPHIC]

Ross | September 28th, 2011

Social media gives small businesses a platform to amplify their voice and visibility among prospective customers. For many small businesses, this is a rich opportunity, as you can see in the following infographic – a look at social media use by small businesses (click image for full size version). Want to embed this infographic into […]

Read full post »

Lean Marketing tips: business card as selling tool

Mike | September 26th, 2011

Just about everybody has one. Your desk has probably is littered with little piles of them. I would be willing to bet good money, that right now you have a few of your own in your wallet or purse. In the past year you have probably handed out and received literally hundreds of these tiny […]

Read full post »

Twitter Link Roundup #103 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | September 23rd, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

Read full post »

12 Questions: Meet Dragan Lon?ar (Belgrade, Serbia)

Audree | September 20th, 2011

In our 12 Questions blog series, we feature interviews with someone from the crowdSPRING community. For these interviews, we pick people who add value to our community – in the blog, in the forums, in the projects. Plainly – activities that make crowdSPRING a better community. Be professional, treat others with respect, help us build […]

Read full post »

The agency is Dead! Long live the agency!

Mike | September 19th, 2011

This week I will be speaking at Ad:tech London with our friend John Winsor, the CEO of Victors and Spoils. We will be discussing the future of the agency, the current business climate, crowdsourcing and the new models for delivering creative in the post-agency world. Among other questions, we will be discussing the economic impact of […]

Read full post »

Twitter Link Roundup #102 – Small Business, Social Media, Design, Copywriting, Marketing And More

Ross | September 15th, 2011

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

Read full post »