Posts Tagged ‘linkedin’

This Is Why Social Media Doesn’t Work For Your Business

Ross | May 21st, 2013

If you have invested considerable time and resources on social media marketing over the past year and feel frustrated, you are not alone. About 61% of small businesses don’t see any return on investment on their social-media activities … Yet, almost 50% say they’ve increased their time spent on social media, and only 7% have […]

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The State of Business To Business (B2B) Content Marketing In North America

Ross | January 30th, 2013

MarketingProfs and the Content Marketing Institute recently released a report on 2013 Content Marketing Benchmarks, Budgets, and Trends for North America. It’s a fascinating report with insights into the challenges faced by B2B marketers and how they are leveraging content marketing to promote their businesses. Although the sample size (1,416 respondents) wasn’t huge, it represented […]

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Lean Marketing: Delivering Customer Service via Social Media

Mike | April 30th, 2012

We write often about the power of great customer service and share ideas for how to engage with customers. improve delivery, and analyze your performance in this crucial arena. There are reasonably priced tools aplenty which can help you provide better service to your customers: help-desk software like Zendesk, virtual call center services such as […]

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How Small Businesses Are Using Social Media [INFOGRAPHIC]

Ross | September 28th, 2011

Social media gives small businesses a platform to amplify their voice and visibility among prospective customers. For many small businesses, this is a rich opportunity, as you can see in the following infographic – a look at social media use by small businesses (click image for full size version). Want to embed this infographic into […]

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The Ten Step Social Media Marketing Checklist

Ross | November 20th, 2009

A few days ago, I was interviewed by Phil Dobbie from bnet Australia about social media marketing. The 17 minute interview is below.  Among other things, we talked about how to get the best from Facebook, Twitter, Blogs, LinkedIn, commenting, mobile social networks, monitoring, multimedia, brand management, and leveraging combinations of social media tools.

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Twitter Link Round Up

Angeline | October 27th, 2008

Every week on the crowdSPRING Twitter account, I post loads and loads of fun links pertaining to logo design, web design, social media, business, online marketing, and more! However, due to the fast-paced nature of microblogging, these links become buried within a few hours. So, I figured that it’d be nice to start the week […]

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How to Leverage Social Media: Where to Start?

Angeline | October 15th, 2008

“The Conversation Prism” – a social media snapshot by Brian Solis Last week, crowdSPRING’s Director of Marketing Pete Burgeson spoke at a forum sponsored by the Chicago Community Trust regarding how arts organizations can use new media to help promote awareness of their initiatives. The panel also included social media expert Brian Solis, Social Media […]

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