Posts Tagged ‘inspiration’

3 historical innovations and the businesses they birthed

Mike | October 6th, 2010

Innovation has been a driver in business for just about as long as business has existed. From the invention of the wheel (and the first appearance of tire salesmen on cave wall paintings) all the way up to the modern web browser (and the appearance of flashing ad banners and obnoxious pop-ups) businesses large and […]

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5 historic billboard campaigns (or everything old is new again)!

Mike | September 20th, 2010

Billboards and outdoor advertising have been around for almost 150 years now and in many  ways are precursors to, and cousins of, today’s online campaigns, both paid and viral.  Companies have been using techniques such as eye-catching design, creative content, and clever placement to create word-of-mouth and build buzz for their products dating back to […]

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5 great viral marketing campaigns (and what small businesses can learn from them!)

Mike | September 13th, 2010

At crowdSPRING we talk a great deal about how we can leverage our limited marketing resources to drive traffic and revenues and build strong community. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. Other tactics leverage partnerships with other businesses to create mutual value and […]

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10 things entrepreneurs can learn from kids

Mike | August 30th, 2010

I have a couple of kids and, although they are getting older now and moving towards their own adult lives, I learn from them every day. Watching them grow, learn, and develop into individuals has taught me many lessons, including how to be a better entrepreneur. It is valuable to step back and consider ways […]

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