Posts Tagged ‘inspiration’

Lean Marketing: Public Relations strategies for small businesses and startups

Mike | January 31st, 2011

One of the least expensive and most effective ways that small businesses can grow is through the strategic application of public relations. PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. PR is typically a mix of social media, community participation, [...]

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The State of the Crowdsourcing Union, 2011

Mike | January 11th, 2011

Later this month President Obama will deliver the annual State of the Union address. In the address the President will discuss the relative strength of our economy, our institutions, and our relationships with other nations and our current standing in the world. I thought it appropriate , at the beginning of this new year, to [...]

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Three economic trends for 2011 (fueled by startup goodness)

Mike | January 3rd, 2011

2011 is going to be a great year for entrepreneurs – even better than 2010. The past year saw startups on the rise, an increase in venture capital funding (both in real dollars and numbers of companies funded), a resurgence of IPOs, and the rise of David against Goliath, as best represented by Groupon’s spurning [...]

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10 random online resources for Entrepreneurs (2010 version)

Mike | December 27th, 2010

Seeing as how it’s the end of another year, I thought I would take a shot at a 10 best list of my very own. But instead of focusing on just one category of thing, I am going to mix it up and make it about various resources any entrepreneur might benefit from. Tools, blogs, [...]

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Business plans for entrepreneurs – Part III: refinement

Mike | December 13th, 2010

In this installment of my posts for entrepreneurs about creating business plans I discuss the second of the “3-Rs,” Refinement. Iteration of your idea is critically important and I share some thoughts about this process and some ideas on how you can strengthen your own plan with a few simple techniques. Let me know what [...]

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Great reads on small business and entrepreneurship

Mike | December 6th, 2010

The fragmentation of mass media comes with its own set of benefits and detriments.  So while there is more and more great content available to us, it gets more difficult to track down the best bits. Starting with this post, I am compiling some of the articles I most enjoyed, found most thought-provoking, or felt [...]

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Team Coco and the new world of digital marketing

Mike | November 15th, 2010

Last May, when Conan O’Brien spoke to an audience at Google, he described his situation as akin to being “a prisoner in a 14th century cell writing little things on a piece of paper and throwing them out the window.” Having been contractually barred from television appearances upon his departure from NBC, Conan was forced [...]

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