Posts Tagged ‘customer support’

Small Business and Startups: Customer Service Marketing Manifesto

Mike | November 3rd, 2014

I’ve written and spoken often about how customer service for us is a marketing tactic and how we view our customer service as a part of our marketing department. It’s simple – great customer service begets great customer satisfaction which begets great word of mouth. But there’s is another layer to this strategy that is […]

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Is The Only Purpose of Customer Service To Change Feelings?

Ross | October 25th, 2012

Seth Godin, in a recent post on his Blog contends that the only purpose of customer service is to “change feelings.” Here’s what Seth wrote: The only purpose of customer service … is to change feelings. Not the facts, but the way your customer feels. The facts might be the price, or a return, or […]

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Helping Is Happiness

Jerome | January 26th, 2009

Recently, Ross wrote about how each person can impact others: “think about how you can help others. Imagine how much good you can do if you help just one person per day. Imagine how much good THEY would do if they too help one person per day.” Customer service is about helping others. We’ve all […]

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