Posts Tagged ‘competitive analysis’
Tips On Defining The Size of a Market for a Startup Business
Ross | July 19th, 2011It’s important to properly measure the size the market in which you hope to compete. Without this information, it’s very difficult to raise funds, understand how much you can/should spend on product development and marketing, evaluate the success of your marketing efforts, etc. In the following video, I offer five suggestions that can help you [...]
Start-up tips: 10 Tips For Evaluating Your Competitors
Ross | August 3rd, 2009If you’re working on a start-up or have an established company, there will come a time when you’ll need to evaluate your competitors. There are three components to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. [NOTE: This post is a [...]
