Posts Tagged ‘branding’

Six Reasons Your Logo Might Need a Makeover

Lauren Nelson | July 13th, 2016

We ask a lot of our logos. We expect them to be the visual representation of everything our brand stands for, to be the recognizable “face” of our companies, to be the picture worth a thousand words every day for so long as our business persists. So it’s really not all that surprising that logo […]

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Want to Win Millennials? Understand Marketing in the Experience Economy

Lauren Nelson | July 6th, 2016 reaching_millennials_wide

Love ’em or hate ’em, Millennials are here to stay, and they’re a different breed of consumer than those of days gone by. They grew up with the internet. Maybe they vaguely remember the sultry tones of the AOL dial up, but just barely. They processed their teen angst in texts tapped out on smartphones and punctuated by emoji […]

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Lessons from the New Netflix Logo

Lauren Nelson | June 29th, 2016 new netflix logo

Netflix made waves recently with the announcement of a new logo. The ever evolving company began refreshing their image last year with a modified version of their wordmark logo that ditched the kitschy, oversized drop shadow for a cleaner, crisper look. The new logo — a sharp, sophisticated lettermark — is the natural next step in this […]

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Fresh from the SPRING: joannagraphic

Audree | June 14th, 2016

When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this Package Graphics project. Let us start the slow clap for joannagraphic. Check out more great work on joannagraphic’s profile page. Nicely done, joannagraphic, nicely done!  

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Fresh from the SPRING: rudyy

Audree | June 7th, 2016

When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this clothing project. Let us start the slow clap for rudyy. Check out more great work on rudyy’s profile page. Nicely done, rudyy, nicely done!    

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Why Content Marketing Is Essential For Successful Startups and Small Businesses

Arielle Kimbarovsky | June 6th, 2016

A startup’s success is driven in large part by a startup’s ability to drive customer acquisition growth. After all, customers create revenue, and revenue, if the business model is smart, often leads to profits. Not every company has figured out the path to customer acquisition growth, however. Ultimately, word-of-mouth can be effective for some companies, […]

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