Posts Tagged ‘apple’

What Steve Jobs Can Teach Us About Management and Leadership

Ross | May 8th, 2013

“The task of the leader is to get his people from where they are to where they have not been.” – Henry Kissinger “Management is doing things right; leadership is doing the right things.” – Peter Drucker “You have to be run by ideas, not hierarchy.” – Steve Jobs Strong leadership without strong management can result […]

Read full post »

What Small Businesses Can Learn From The World’s Best Brands

Ross | May 23rd, 2012

We’ve previously shared lessons that small businesses can learn from the world’s best brands. For example, we wrote about five common lessons small businesses and startups can learn from the world’s best Brands, the 10 key learnings from PSFK’s Good Brands Report 2009, and the lessons for small businesses and startups from Interbrand’s Best Global […]

Read full post »

Small Business Tip: Challenge Your Customers’ Assumptions And Behavior

Ross | October 11th, 2011

Some of the most successful companies in the world (Apple, IKEA, Southwest Airlines) succeed by doing something many companies fear: challenge their customers’ assumptions and behavior. Apple challenged the assumption that personal computers, mp3 players, mobile phones, and tablets had to be functional and not aesthetic. Apple challenged behavior by persuading customers to focus on […]

Read full post »

Steve Jobs In His Own Words

Ross | October 6th, 2011

Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful … that’s what matters to me. [Steve Jobs] You have put a ding in the universe, Steve. We will miss you. If you haven’t seen Steve Jobs’ 2005 commencement speech at Stanford, take […]

Read full post »

Marketing Is About Values

Ross | August 31st, 2010

Today, Apple is considered one of the best brands in the world. The iPod wasn’t the first mp3 player but it redefined the entire industry. The iPad wasn’t the first tablet PC and yet Apple may sell more than 10 million of them in 2010. Apple may sell 48 million iPhones in 2010. Today, nearly […]

Read full post »

What if Microsoft Created The iPod?

Ross | March 22nd, 2010

Most people agree that great design more easily captures attention than poor design. For example, when Apple originally released the iPod – the iPod didn’t have the features of the Creative Labs MP3 players, or even the Microsoft Zune. In fact, many MP3 players today have more features than the iPod – but only a […]

Read full post »

Ideas for small business and startups: Value Disciplines

Mike | October 13th, 2009

Graduate school was one of the great times of my life: studying something that I absolutely wanted to study and surrounded by a group of folks who felt exactly the same way. Two years in business school went by with rocket-speed, but some of the ideas took root and continue to have an impact on […]

Read full post »

The Evolution of a co-Founder

Angeline | October 23rd, 2008

Today marks a monumental day in crowdSPRING history. As a company filled with creative, like-minded individuals who love and appreciate good design and usability, it’s no surprise that the soft glow of Apples beam throughout the office on our MacBook Pros. Pete even has the copy from the heralded “Think Different” Apple advertising campaign taped […]

Read full post »

I’m A Mac. I’m A PC.

Angeline | September 23rd, 2008

Well-known UK graffiti artist Banksy once said, “The thing I hate the most about advertising is that it attracts all the bright, creative and ambitious young people.” It’s true that the advertising industry consists of many talented writers, designers, and other creative types, and the outcome can be quite remarkable. For the computer giants, the […]

Read full post »

Fear of Failure

Ross | August 4th, 2008

“Anyone who has never made a mistake has never tried anything new” – Albert Einsten People fear many things – death, heights, insects, rejection, criticism, etc. The fear of failure is perhaps one of the greatest (and most dangerous) fears. For many people, it is much easier to not take risks because risk often translates […]

Read full post »