Posts Tagged ‘adwords’

Paid Search: Are You Wasting Your Money?

Ross | March 12th, 2013

Are you wasting your money on paid search? A brand new study from eBay suggests that you might be throwing your money away. Paid search marketing is the paid use of search engines (such as Google or Bing) to promote your product or service. Paid search marketing is also sometimes called CPC (cost-per-click), or PPC […]

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Small Business Tip: Get $100 AdWords Credit From Google

Ross | December 30th, 2010

Google is giving away $100 million dollars in AdWords credits to small businesses that sign up for an AdWords account BEFORE December 31, 2010. Up to one million small businesses can sign up for this program. If you sign up in the next two days, you’ll have until February 15, 2011 to spend $100 on […]

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Small Business Marketing: Google Boost

Ross | October 26th, 2010

Google has released a new tool – Google Boost – that allows small businesses to connect with potential customers via Google Adwords. The program is still in beta and available to select local businesses in San Francisco, Houston and Chicago. Boost allows local businesses to create online search ads right from their Google Places account […]

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New SEO Starter Guide From Google

Ross | October 6th, 2010

Google’s revenue from adwords in 2009 was USD$23 billion. While adwords can be part of a strong small business marketing strategy, most startups and small businesses can’t afford to pay much for traffic. There are excellent alternatives, including search engine optimization (SEO). A few years ago, Google released a very useful search engine optimization starter […]

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Ten Practical Search Engine Marketing (SEM) Tips

Ross | December 23rd, 2008

Mike and I stated working on crowdSPRING in the summer of 2006. We incorporated the company in May 2007 and launched the crowdSPRING marketplace in May 2008. We’ve learned many important lessons along the way. In some ways, our experience is typical of other start-ups. In other ways, it is not. I want to share […]

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