Posts Tagged ‘37signals’

Lean Business: Do Unto Others*

Mike | April 1st, 2013

The golden rule of word-of-mouth marketing: Be nice to thine customers and, lo, they shall be nice to you in return. The mechanical nuts and bolts behind this idea, in social psychology terminology, is represented by the concept of reciprocity. In short it referes to how people respond to a positive action with another positive action. […]

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Not Everyone Is The Right Customer

Ross | June 29th, 2011

A few days ago, Christian Jung, a designer and consultant from Germany wrote an interesting post – Goodbye Basecamp, This Is The End Of A True Love. My Heart Is Broken, explaining why he would no longer use Basecamp, popular project management software created by 37signals. Christian decided that after six years, his needs changed […]

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Book Review: Rework (by Jason Fried and David Heinemeier Hansson)

Ross | June 15th, 2010

I admire 37signals because they make simple, easy to use web applications and because of their unique perspective on business. Rework is a collection of short essays by Jason Fried and David Heinemeier Hansson, focusing on doing less and embracing constraints. Jason Fried co-founded 37signals and David Heinemeier Hansson later joined the company as a […]

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Twitter Link Round Up

Angeline | October 20th, 2008

Every week on the crowdSPRING Twitter account, I post loads and loads of fun links pertaining to logo design, web design, social media, business, online marketing, and more! However, due to the fast-paced nature of microblogging, these links become buried within a few hours. So, I figured that it’d be nice to start the week […]

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How to Leverage Social Media: Where to Start?

Angeline | October 15th, 2008

“The Conversation Prism” – a social media snapshot by Brian Solis Last week, crowdSPRING’s Director of Marketing Pete Burgeson spoke at a forum sponsored by the Chicago Community Trust regarding how arts organizations can use new media to help promote awareness of their initiatives. The panel also included social media expert Brian Solis, Social Media […]

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Professionalism Is Earned

Ross | September 22nd, 2008

In 2006, Jason Fried of 37signals posted a short article to the Signal v. Noise blog titled “‘Professional’ is a buzzword”. Jason wrote:  “It seems like it’s time to call a spade a spade: ‘Professional’ is a buzzword. It doesn’t mean anything anymore. Disagree? What does Professional mean to you?” Eighty-five comments were posted in response to […]

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Creativity + Technology in Chicago

Angeline | September 12th, 2008

The crowdSPRING crew has the honor of attending WIRED NextFest 2008‘s opening event in two weeks. The festival, which will be held in Chicago’s Millennium Park from September 27th – October 12th, features innovative exhibits that bridge design and technology together. Here are some great exhibits that will be on display throughout the upcoming weeks: […]

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Ideals and Reality

Ross | July 22nd, 2008

The 4-day workweek. The 4-hour work week. Sounds really nice, doesn’t it? Who wouldn’t want to work 4 days every week and then play for 3 days? It’s not surprising that tens of thousands of books have been written about efficiency, about working less, about being more productive, about getting more out of your day, […]

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