Videos
What It’s Like To Be An Entrepreneur – crowdSPRING
Ross | November 11th, 2011We’re thrilled to be part of a new web/TV reality series – Trep Life – giving audiences a unique, 360-degree view of what it takes to succeed as an entrepreneur. Each episode focuses on one company or organization. The first episode featured our friends Matt Maloney and Mike Evans from Grub Hub – a terrific [...]
Now that’s what I call crowdSPRING
Kevin | November 2nd, 2011If you ever happen upon the cS office it’s a madhouse of…well, normal office stuff. All things considered, it’s actually really quiet save for the occasional passing train, phone call and click clack of keyboards. But at each desk there’s more often than not a musical smorgasbord. We recently polled the office for their heavy [...]
Steve Jobs In His Own Words
Ross | October 6th, 2011Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful … that’s what matters to me. [Steve Jobs] You have put a ding in the universe, Steve. We will miss you. If you haven’t seen Steve Jobs’ 2005 commencement speech at Stanford, take [...]
Small business tips: mobile technology, the iPad, and your business
Mike | October 3rd, 2011Last week I was struck by a news story that was unusual in several respects. I turned on the news to see video of a small group of rock climbers rappelling down the exterior of the Washington Monument. The sported the typical gear one would expect to see on such folks: harnesses, helmets, ropes, and [...]
Fun With Typography
Ross | September 22nd, 2011I stumbled on a fun project by Alessandro Novelli, an Italian designer who created a spelling video, where each character is the initial letter of a font name. Here’s the short video: If you’re interested, here’s a nice writeup on how Alessandro Novelli created the video.
Tips On Defining The Size of a Market for a Startup Business
Ross | July 19th, 2011It’s important to properly measure the size the market in which you hope to compete. Without this information, it’s very difficult to raise funds, understand how much you can/should spend on product development and marketing, evaluate the success of your marketing efforts, etc. In the following video, I offer five suggestions that can help you [...]
Website Traffic or Conversions: Which Is More Important?
Ross | June 21st, 2011Most companies, especially small business and startups, obsess about the amount of traffic to their online sites. Site traffic is important – it brings attention, a certain degree of validation, and the opportunity to convert visitors into users or paying customers. But traffic alone isn’t enough and more importantly, we tend to overestimate its impact. A [...]
Don’t Delegate Until You’ve Done It
Ross | June 8th, 2011Many startups fail because their leaders focus on doing things right, instead of doing the right things. They hire employees who can effectively execute tactics (do things right) but who have difficulty figuring out what needs to be done (doing the right things). But how can you decide the right things that need to be [...]
