Start ups

10 Tips for small business: surveying your customers

Mike | May 3rd, 2011

One of the most important things a business can do is to invest the time to understand its customers. This can be accomplished in several ways: by collecting and analyzing business data, by observing customer behavior, or by studying comparable companies. Or, you could always just take the simple approach and ask them. This simple, […]

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Lean startups: Office space for the 21st Century

Mike | April 25th, 2011

When starting a company it is important to figure out not just how the team will work together, but where the team will work together. Lots of factors will drive this decision, including what type of company you’re launching, who your customers are, how large your team will be, what your budget is, and where […]

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How To Build A Strong Startup Team

Ross | April 19th, 2011

Many entrepreneurs have heard that 90% of startups fail within two years. Looking at the number of startups launched every month and the many that hit the deadpool, that’s not a shocking number. There’s research suggesting that the failure rates are actually smaller. However, this is a disctinction without a meaningful difference for companies that […]

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10 tips for entrepreneurs on working with a partner

Mike | April 18th, 2011

After almost five years of working closely with a partner in an internet venture, I have had a great deal of time to think about how to do it better. At times it has been as easy as could be – enjoying the work together, assisting one another seamlessly, being greater than the sum of […]

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How Do You Know If Your Startup Idea Is Good?

Ross | April 12th, 2011

You get inspired and think you have a great idea for a new startup. How do you know if the idea is good and worth pursuing? In this 3 minute video, I share three things you can do to validate or disprove your idea. Do you have other tips to add or your own story […]

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How To Find Your First Customers And Grow Your Business

Ross | April 5th, 2011

Entrepreneurs frequently ask me for advice on finding early customers for a product or service, and how to leverage those customers to market to a larger community of potential customers. This is not easy to do, but there are a few things you can do that can help. In this video, I offer five tips, […]

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Are You Listening?

Ross | March 30th, 2011

Many people use social networks like Facebook, Twitter, and others to broadcast information about themselves and their businesses. Far fewer people take the time to listen. The video below shows baby twins having a “conversation” between themselves. Notice how each patiently listens while the other is “talking”. We can learn a lot from babies and […]

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Lean Marketing: Five Cheap Ways To Market Your Startup

Ross | March 28th, 2011

Every startup wants to get attention for their product or service. But it’s not easy for a young company to get attention, and can often be very expensive. In this short video, I offer five suggestions to help you get attention for your startup. Do you have other suggestions of ways startups can get attention […]

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The Law on Fonts and Typefaces: Frequently Asked Questions

Ross | March 23rd, 2011

The right typeface is often the key to a great logo, graphic or web design. But there’s much confusion and misinformation about typefaces, fonts and the law. Many people do not understand the law governing the use of typefaces and fonts. Others incorrectly assume that they can freely use any typeface or font for any […]

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10 things entrepreneurs can learn from musicians

Mike | March 21st, 2011

I have written several posts now about ways entrepreneurs can learn from people and from the world around them. A few months ago I wrote about how much we can learn from kids (e.g. kids know how to entertain themselves) and last month I shared thoughts about what we can learn from dogs (e.g. dogs love […]

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