Social media

Book Review: Delivering Happiness by Zappos’ CEO Tony Hsieh

Ross | June 9th, 2010

Over the past year, I’ve been fortunate to talk with Tony Hsieh (Zappos CEO) and Alfred Lin (Zappos COO/CFO), about ways that Zappos grew its culture and its phenomenal customer service. Most people don’t know that Zappos had a very turbulent history when it was founded, or about the many personal sacrifices that Tony Hsieh […]

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Why Every Small Business And Startup Must Understand Social Currency

Ross | June 4th, 2010

You might recall my posts from a few months ago – Branding Secrets of the World’s Best Brands and What Can You Learn From The World’s Best Brands – about the lessons that startups and small businesses can learn from the world’s best brands. A new study recently released by Vivaldi Partners reveals some surprising […]

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Social Media Revolution – Facts and Figures

Ross | May 7th, 2010

About one year ago, Erik Qualman, the author of Socialnomics, produced a popular video highlighting the impressive facts and figures about the growing popularity of social media. Erik has produced a follow-up video and the updated facts and figures show very clearly that social media continues to dominate many areas of our life. Some examples […]

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Ideas for small business: Surveying your customers

Mike | May 3rd, 2010

Two weeks ago, I wrote about some online tools for small business, one of which was Wufoo.com which allows users to design and host simple online surveys. They are quick to set up and Wufoo uses a freemium model, which lets a small business find a plan within their own budget. For small business it […]

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Whores, Vegetarianism, Moral High Ground & Capitalist Baggage

Ross | April 20th, 2010

After answering 40,000+ customer questions, we’ve seen our share of pretty unusual questions. Last week, a customer sent us a note with a simple statement: “Hello whores.” WTF? Now – while people sometimes are confused about what we do at crowdSPRING (look to the right of this sentence for the explanation if you’re unsure), we’re […]

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3 resources for bonding with your customers: tools of mass engagement!

Mike | April 19th, 2010

The brave new world of digital tools and technology allows small business to connect with customers in ways that were unimaginable a decade ago. We take this increased connectivity almost for granted, and because of this many small businesses overlook the platforms, analytic tools, and services available to them and just begging to be leveraged. […]

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Social Media ROI Is Meaningless If Your Product Or Service Isn’t Relevant

Ross | March 23rd, 2010

Many are obsessed with trying to develop effective ways to measure ROI (return on investment) from social media marketing. For some background, you can read Brian Solis’s recent article about measuring social media ROI. ROI from social media is important, but if your product or service isn’t relevant – ROI is meaningless. Here’s why: Do […]

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crowdSPRING On ABC7 News

Ross | March 3rd, 2010

Like Conan O’Brien, crowdSPRING recently made a brief appearance on NBC. Unlike Conan, we also were very fortunate to appear on ABC. Tonight, ABC News, in a special report, covered crowdsourcing. We were thrilled to be included in the story – big thanks to Ross Weidner and Cheryl Burton. Here’s the special report: You can […]

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A pottery competition to end all pottery competitions

Laura | March 2nd, 2010

In case you haven’t been following the riveting saga of Chia Lincoln’s hair do, it’s been a real nail biter.  First it wouldn’t grow, then it did grow and now, well, it’s still growing, I guess.  But, contrary to his picture on the penny, he seems to have developed a bit of an, umm, combover.  […]

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Data Visualization: The State of The Internet

Ross | February 26th, 2010

Creative agency JESS3 designed and animated a very informative (and visually interesting) presentation about the state of The Internet. Well worth the time to watch! Some of the stats are well known, but others are surprising. What surprised you the most?

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