Small business

Small Business and Startups: End-of-Year Mishegoss, 2011 Version

Mike | December 12th, 2011

For those of you unfamiliar with Yiddish, the word ‘mishegoss’ is defined as craziness or senseless activity, and as small business-people we can certainly relate to that concept, particularly as the holidays loom and the year comes to an end. Of course, every small business is unique and every business owner has their own priorities for […]

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Business Owners: Only Two Numbers Matter

Ross | December 7th, 2011

Howard Morgan, the Managing Partner of First Round Capital has a simple and practical view on evaluating Internet-based businesses: If you have a business that’s based around the internet, basically only two numbers we need to know: What’s the cost to acquire a customer? What’s the lifetime customer value? If the lifetime customer value is […]

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Small Business and Startups: For Great Service, Speed Counts

Mike | December 5th, 2011

I have written several times about customer service and how important it is for small businesses and startups to deliver it effectively.  Great customer service is about several things: accuracy, honesty, fairness, efficiency, and – perhaps most important of all – speed of delivery. How many times have you sat on the phone listening to […]

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Small business and startup tips: 5 ways to tune out distractions!

Mike | November 28th, 2011

Distractions abound.  Every day we start work and spend a great part of the day battling the noise that surrounds any small business owner or entrepreneur. The email, the Facebook, the Twitter, the cell phone, the landline, the snail mail, the deliveries, the lunch orders, the radio,the text messages, the  television, the newspapers, the YouTube […]

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10 things entrepreneurs can learn from athletes

Mike | November 21st, 2011

Entrepreneurs can learn a great deal from the world of sport, and in particular we can learn from the professional athletes themselves. In the past year, I have written a number of posts about ways we can learn from others and from the world around us; I wrote about how much we can learn from kids, […]

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Lean Marketing: Facebook advertising for newbies

Mike | November 14th, 2011

We write often of low-cost, high impact marketing tactics for small businesses and share tips for leveraging these. We believe that small business and startups should always be willing to experiment with marketing tactics and strategies as long as those serve a larger goal and contribute to a clear strategy. The key to this approach […]

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What It’s Like To Be An Entrepreneur – crowdSPRING

Ross | November 11th, 2011

We’re thrilled to be part of a new web/TV reality series – Trep Life – giving audiences a unique, 360-degree view of what it takes to succeed as an entrepreneur. Each episode focuses on one company or organization. The first episode featured our friends Matt Maloney and Mike Evans from Grub Hub – a terrific […]

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Secrets of The World’s Best Brands

Ross | November 9th, 2011

Interbrand has released its annual ranking of the world’s best brands: Best Global Brands 2011 report. Interbrand’s report is considered to be one of the most influential benchmark studies on brand value. Let’s first look at some of the highlights from the report, and then look at some of the important trends and lessons startups […]

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Small business and startups: 5 great self-service HR resources

Mike | November 7th, 2011

The everyday grind of running a business can be tough. I am not talking about wooing potential partners at fancy lunches, or drinks with clients after work, or even the whiteboard sessions that can fill our days. I am talking about the nitty-gritty reality of operating a business, paying the bills, washing the dishes, and […]

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Personal branding in a world of meat.

Mike | October 31st, 2011

Many small businesses are handed down from generation to generation, with each succeeding operator leaving their own stamp on the family business. Some do better and others do worse, but every so often an heir comes along who profoundly changes the way that business is operated and leaves a meaningful legacy for the family to […]

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