Small business

Small Business and Startups: Dear Santa

Mike | December 17th, 2012

Perhaps I am a couple of weeks late with this post, but it just occurred to me that there are some things I would like for Christmas this year and perhaps Santa can find a little spare room on the sleigh. No I am not asking for a new camera or some other gadget-of-the-moment. I have been […]

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The Science of Persuasion: How To Persuade Others To Do What You Want

Ross | December 13th, 2012

Most successful entrepreneurs and small business owners are skilled at persuasion and negotiation. Those skills are critical when hiring employees, negotiating with co-founders, investors and vendors, acquiring customers, and in many other situations. Did you know there are six scientifically validated principles that explain how you can better persuade others to do what you want? […]

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Small Business Spotlight of the Week: miiCard

Amanda | December 12th, 2012

Let’s talk about passwords for a second.  Or rather, how outdated and insecure passwords are nowadays.  With sites like Dropbox, LinkedIn, and Yahoo! all experiencing major password breaches– and learning that most frequently used password is actually “password”– it’s clear the current system of rote memorization and hacking is not working.  But, what’s a better […]

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10 Things Entrepreneurs Can Learn From Standup Comics

Mike | December 10th, 2012

Great entrepreneurs are great observers. They carefully monitor the competition, the market, their team, and their various stakeholders. Great entrepreneurs learn from the world around them and they never, ever stop learning. This is the latest in a series of posts, musing on what we can learn from the most unexpected of sources. Sure we […]

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Small Business Spotlight of the Week: Priority Dish

Amanda | December 5th, 2012

There is nothing more satisfying than filling out an anonymous feedback survey at the end of a long semester of some terrible college course, with an equally horrible professor. Your worst grievances get to make their way into the hands of the dean… where nothing will come of it.  Because everyone knows the worst professors […]

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Small Business Marketing: Best Times And Days To Send Email For Opens And Click-Throughs

Ross | December 4th, 2012

Email marketing is one of the most effective ways for small businesses to keep in touch with customers. It is inexpensive and, if done properly, can build brand awareness, loyalty, and increase sales. Email marketing also plays an important role in content marketing. We use several vendors for email marketing, including Campaign Monitor and MailChimp […]

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Small business: The Affordable Care Act, Part II

Mike | December 3rd, 2012

Earlier this year, I wrote a post about ways that Obamacare might help small businesses. At the time, the Supreme Court had just released it’s decision upholding most of the Affordable Care Act’s provisions and the dust was still settling on what it would all mean. Last month, President Obama won re-election, effectively removing the threat that […]

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Small Business Spotlight of the Week: mor.sl

Amanda | November 28th, 2012

What do you get when you mix Epicurious with Peapod, and throw in a Netflix-like recommendation algorithm for good measure? This week’s Small Business Spotlight, mor.sl. mor.sl solves two problems all of us face at some point: what to eat for dinner and ensuring all the ingredients are in your kitchen.  mor.sl’s homepage lists pictures […]

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Small Business and Startups: 5 DIY Things To Do For Your Brand!

Mike | November 26th, 2012

As the end of the year approaches, small businesses need to think not just about wrapping up the year that is fast coming to an end, but also towards planning and strategy for the new year. This planning can be on the micro end of the operational spectrum – budgeting, scheduling, and logistics, etc – […]

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This Year, What Is Your Small Business Thankful For?

Amanda | November 21st, 2012

Thanksgiving is the time of year all of us sit down around a big ‘ole dinner table and take a few minutes to give thanks.  Most of the time, we reflect on friends, family, loved ones, and personal prosperity.  Thanksgiving can also be a great time to take yourself out of the daily fray from […]

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