Lean business practices

Lean Marketing Strategies for Small Businesses and Startups

Ross | December 15th, 2010

Small businesses and startups face many challenges when marketing their products and services. Small businesses and startups have minimal brand recognition, are often located in geographic or demographic areas that limit their marketing options, and most have small (or non-existent) marketing budgets. Some marketers advise small businesses and startups to research and create strategic marketing […]

Read full post »

Tips for small business: 7 biases that can effect your decision making

Mike | October 18th, 2010

Einstein once said, “Common sense is the collection of prejudices acquired by age eighteen.” Common sense, Einstein was arguing, can often be the enemy of rationality, science, and fact-based decision-making. We are all guilty of this; every day our decisions are tinged by favoritism, rules of thumb, partiality, heuristics, predilection; call it what you will […]

Read full post »

How I Stay Efficient – My Three Hour Rule

Ross | February 16th, 2010

Some people are more efficient than others. There are many reasons for this: ability to focus, complexity of the work, distractions, etc. But while some  have unique skills and intellect to get things done quickly, most people must develop systems to help them improve their efficiency and balance many diverse tasks. Some rely on to-do […]

Read full post »

Design Competitions

Ross | April 20th, 2009

Starting today, buyers on crowdSPRING can post projects for industrial design (product design and packaging design). To launch the industrial design category, we’ve teamed with LG Mobile Phones and Autodesk® on Design The Future – an $80,000+ design competition to define the future of personal mobile communications. This competition invites you to design your vision […]

Read full post »

Paying Your Employees To Quit

Ross | May 27th, 2008

Zappos, the online shoe store, has a very unusual approach to weeding out customer service employees that Zappos does not believe will ultimately make the grade. One week into the training program for new customer service employees, Zappos offers new employees $1,000 to resign on the spot (about 10 percent accept). This is a very […]

Read full post »

Convergence

Mike | March 11th, 2008

“All that goes up, converges.” -Teilhard de Chardin Sometimes ideas just find one another. In the sumer of 2006 I was pursuing acquisitions in the film/video post-production industry and working on a plan to outsource pieces of the digital workflow to India. The companies I was chasing were using a workflow that had not been […]

Read full post »