business

If You Risk Nothing, You Risk Everything

Ross | May 16th, 2013

People fear many things. The fear of failure is perhaps one of the greatest and most dangerous fears. If you risk nothing, you risk everything.

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The First Step, No Matter How Small, Is Crucial To Success

Ross | May 15th, 2013

Hamdi Ulukaya, CEO and founder of Chobani, recently talked about how he started Chobani. It’s a wonderful story and well worth your time to watch how an immigrant entrepreneur with a vision others thought was crazy, built a business that grew from zero to a billion dollars in just five years. Ulukaya was born in Turkey and [...]

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What Steve Jobs Can Teach Us About Management and Leadership

Ross | May 8th, 2013

“The task of the leader is to get his people from where they are to where they have not been.” – Henry Kissinger “Management is doing things right; leadership is doing the right things.” - Peter Drucker “You have to be run by ideas, not hierarchy.” – Steve Jobs Strong leadership without strong management can result [...]

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Small Business Spotlight: Red Poppy Floral Design

Amanda | May 8th, 2013

Spring is here, which means opportunities for fresh air, bike rides, and sunshine will soon abound. The trees will bud and the masses will open their windows. It also means the return of wedding season and flowers popping up in people’s gardens. And nobody knows flowers better than this week’s Small Business Spotlight, Red Poppy [...]

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How Customer Service Impacts The Success Of Your Business

Ross | May 2nd, 2013

What your customers and potential customers say publicly about your company’s products and services matters a great deal. In a few minutes, we’ll give you three good tips on how you can improve your customers’ experience when they deal with your customer service team. But first, let’s take a quick look at why you should [...]

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Small Business Marketing Guide: Types of Traditional and Online Marketing

Ross | May 1st, 2013

Many small business owners and young entrepreneurs are intimidated by marketing. There’s a good reason for this: marketing is expensive, can be time-consuming, and can be a waste of time. But marketing, when planned and executed correctly, can also lead to more sales and revenue. Whether you plan and execute traditional and online marketing strategies [...]

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How To Attract Customers And Not Waste Your Marketing Budget

Ross | April 25th, 2013

Should you invest your marketing time and budgets in social media, inbound marketing, content marketing, banner ads, pay-per-click advertising or customer service? Investing in the wrong marketing channels will do little to help your business grow but can quickly challenge your team and waste your marketing dollars. A new digital marketing report from Forrester surveying [...]

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Small Business Spotlight: Rent A Green Box

Amanda | April 17th, 2013

May through August are the most popular months for relocating and moving, and as anyone who has had to pack up their stuff knows, it is no picnic. Moving takes time and a considerable amount of effort. It’s also expensive. And once it’s over, your new place of residence is filled with empty cardboard boxes [...]

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Small Business Marketing Tip: Send Email Campaigns At Night To Increase Revenue

Ross | April 4th, 2013

A few months ago, we highlighted the best times and days to send email for opens and clickthroughs. A new study from Experian offers a different perspective on the best days and times to send email. According to Experian, Saturday and Sunday had higher open, click and transaction rates than other days of the week. [...]

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