Archive for May, 2010

Small Business Spotlight of the Week: YANA

Laura | May 28th, 2010

It’s the age-old toughest decision: what do you get someone when they’re struggling with a hardship or an uncertain time whether it be a death in the family, losing a job, getting deployed or returning home from the military, or even moving to a new place where they don’t know someone? Flowers? They only last […]

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The Surprising Truth About What Motivates People

Ross | May 28th, 2010

I found this talk (and video) fascinating and wanted to share it with you. The speaker, Daniel Pink, authored four books about the changing world of work (two of the books – A Whole New Mind and Drive – are New York Times bestsellers). Dan recently spoke at the Royal Society for the encouragement of […]

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Twitter Link Roundup #40 – Design, Copywriting, Marketing, Small Business, Social Media And More

Ross | May 27th, 2010

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and […]

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12 Questions: Meet Constance Semler (Canada)

Audree | May 25th, 2010

In our 12 Questions blog series, we feature interviews with someone from the crowdSPRING community. For these interviews, we pick people who add value to our community – in the blog, in the forums, in the projects. Plainly – activities that make crowdSPRING a better community. Be professional, treat others with respect, help us build […]

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Twitter’s New Ad Policy And The Dangers Of Tying Your Business To Another

Ross | May 25th, 2010

Yesterday, Twitter’s COO Dick Costolo, in an effort to provide more clarity to Twitter’s developer ecosystem, discussed upcoming changes to Twitter’s terms of service and some of the principles that guided Twitter’s recent decisions. Here’s what Costolo wrote in his post: As our primary concern is the long-term health and value of the network, we […]

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Startup and Small Business Tip: Marketing One-To-One

Ross | May 24th, 2010

When most people talk about or plan marketing campaigns, they talk about or plan broad, strategic tactics focused on large groups of customers or potential customers. Adwords, banner ads, print ads, radio advertising, email marketing – these are all common tactics used by businesses to market their products and services. It’s easy to forget that […]

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6 tips for startups and small business: Creating your first screencast!

Mike | May 24th, 2010

Since we launched crowdSPRING, we have created several screencasts about the site, for both presentational and educational purposes. A screencast is a great way to quickly show your customers how something works, or to instruct them in using a feature of your site. Some users simply don’t like to read technical or instructional content, so […]

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Doing Your Job Well

Ross | May 21st, 2010

“If a man is called to be a streetsweeper, he should sweep streets even as Michelangelo painted or Beethoven composed music or Shakespeare wrote poetry. He should sweep streets so well that all the hosts of heaven and earth will pause and say, ‘Here lived a great streetsweeper who did his job well.’” Martin Luther […]

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Online marketing for Startups: back to basics – p+p+p+p

Mike | May 17th, 2010

As a Kellogg alum (worlds greatest marketing school, after all, uh huh) I would be remiss not to write occasionally about marketing in the context of our world: online entrepreneurs. At crowdSPRING, we are constantly evaluating our own mix of marketing strategy, tactics, and resources and the “debates” can get extreme. Like many small companies […]

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