New crowdSPRING policy in LOGO projects! Jerome | March 1st, 2010

Hi All,

For a long time now, many Creatives in our community have wanted to submit entries to logo design projects showing their design on various “collateral” items, such as tee shirts, hats, packaging, business cards, etc. Until now, we have not permitted this, because we felt it was unfair to other creatives who could submit ONLY logos.

After listening to our community, we’ve decided that all our creatives should be able  to illustrate their logo design using it in a “real life” application. In order to keep this fair and the playing field leveled,we will make available to everyone a package of templates which can be used for this purpose. The package includes a template for a stationery, a van, a baseball hat, a shopping bag, tee shirts and a lot more…

The templates are also available in the Participate Now page and  in the Creative Tips page.

Here are the new rules:

1) Entries in logo projects may be presented on “collateral” materials as a way of displaying how it would look. For consistency, we prefer if you use the templates we provide, but we don’t mind if you use your own template.

2) Creative may not imply or explicitly offer extra work outside of the scope of the project.

3) Buyers may not request additional work outside the scope of their projects as long as the project remains unawarded. If they wish to do request additional work, buyers can now increase the award directly in the wrapup tab and a price for the additional work can be negotiated between the buyer and the winning creative at that time.

4) Please do not flood a project by posting the logo on each and every template. Make sure it fits with the buyer’s project.

Of course, because we are now allowing collateral to be submitted in projects, please do not report violations for collateral used in Logo projects….

We hope this will help you win more projects and interact even more professionally with your great buyers!

Jerome cS

Need something designed? Name your price. Pick from 110+ entries. Love it or your money back.

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  • rachelstene

    Thank you thank you thank you!

  • rachelstene

    Thank you thank you thank you!

  • SamFox

    Thank you guys! I love the baseball cap, whoever drew this, great job!

  • SamFox

    Thank you guys! I love the baseball cap, whoever drew this, great job!

  • Jeff Quigley

    I disagree with this. Let me explain:

    CrowdSpring shouldn’t be about “leveling” the playing field for creatives, rather setting the bar higher. This type of open competitiveness forces us individually to “up our game” and to think about buyers needs rather than to instinctively react with bad design to their project requests.

    I understand the attempt, to let others who haven’t designed for these mediums display entries on them, but all it really does is promote the usage of templates (much like overused clipart) to prop up weaker entries. There are many creatives here that have spent years developing our own styles, and knuckling down to develop and display our work by creating our own “group of templates”, now you’ve not only taken away our advantage, you’re rewarded mediocrity in others by offering an “out” or an excuse not to ramp up their creative skills. My advantage IS my experience and my ability to show buyers what their projects will look like on the mediums they requested by using my own means. Believe me, these templates won’t improve the “quality” of the CS entries, only the quantity.

    I guess what I’m saying is this; If you’re not able to create a letterhead template than you really shouldn’t be entering a logo FOR a stationery project (or any other category you might be submitting to). Your logo might be good, but if you haven’t the ability to execute it, understand the complexities and limitations of printing it, then the real disservice is to the buyer – and no matter how little their budget is, they deserve quality work and the guidance to get it to final production.

    Analogy time: Crowdspring should be an “all out, leap from blocks, sprint to the finish foot race” with the better CS’r winning. It shouldn’t be a drag race where the less powerful are given lengths or “advantages” so that they are close at the finish line.

    I know I’ll take some heat about this post but that’s my take on this, anyway. But, you know what they say about opinions… :P

  • Jeff Quigley

    I disagree with this. Let me explain:

    CrowdSpring shouldn’t be about “leveling” the playing field for creatives, rather setting the bar higher. This type of open competitiveness forces us individually to “up our game” and to think about buyers needs rather than to instinctively react with bad design to their project requests.

    I understand the attempt, to let others who haven’t designed for these mediums display entries on them, but all it really does is promote the usage of templates (much like overused clipart) to prop up weaker entries. There are many creatives here that have spent years developing our own styles, and knuckling down to develop and display our work by creating our own “group of templates”, now you’ve not only taken away our advantage, you’re rewarded mediocrity in others by offering an “out” or an excuse not to ramp up their creative skills. My advantage IS my experience and my ability to show buyers what their projects will look like on the mediums they requested by using my own means. Believe me, these templates won’t improve the “quality” of the CS entries, only the quantity.

    I guess what I’m saying is this; If you’re not able to create a letterhead template than you really shouldn’t be entering a logo FOR a stationery project (or any other category you might be submitting to). Your logo might be good, but if you haven’t the ability to execute it, understand the complexities and limitations of printing it, then the real disservice is to the buyer – and no matter how little their budget is, they deserve quality work and the guidance to get it to final production.

    Analogy time: Crowdspring should be an “all out, leap from blocks, sprint to the finish foot race” with the better CS’r winning. It shouldn’t be a drag race where the less powerful are given lengths or “advantages” so that they are close at the finish line.

    I know I’ll take some heat about this post but that’s my take on this, anyway. But, you know what they say about opinions… :P

  • fabioseva

    Thank you Jerome, both for giving some templates to the crowd and for allowing the use of personal templates.

    Most clients are not design savvy people and the templates help them see how their logos will look like in the world. This also allows better designer, who master presenting their jobs, to stand out. (Do design is both create and sell your ideas!)

    I believe this will set the standards high.

  • fabioseva

    Thank you Jerome, both for giving some templates to the crowd and for allowing the use of personal templates.

    Most clients are not design savvy people and the templates help them see how their logos will look like in the world. This also allows better designer, who master presenting their jobs, to stand out. (Do design is both create and sell your ideas!)

    I believe this will set the standards high.

  • micard

    About time. I had stuff taken down just 2 weeks ago because I showed it on a tee shirt. The client had specifically stated that would be one of the uses. He even thanked me in his comment for showing a real-life application. This helps the buyers more than it does the creatives!

  • micard

    About time. I had stuff taken down just 2 weeks ago because I showed it on a tee shirt. The client had specifically stated that would be one of the uses. He even thanked me in his comment for showing a real-life application. This helps the buyers more than it does the creatives!

  • Brian

    Template is corrupt. When I try to expand it I get a file with no file extension and no idea what format it is in.

  • Brian

    Template is corrupt. When I try to expand it I get a file with no file extension and no idea what format it is in.

  • avalent

    Brian, try downloading it again. Worked fine for me. Or maybe you turned off file extensions, all files are in .eps format

  • avalent

    Brian, try downloading it again. Worked fine for me. Or maybe you turned off file extensions, all files are in .eps format

  • rayhan

    it’s very nice! thank you.

  • rayhan

    it’s very nice! thank you.

  • TTeddy

    When I open file I get an error “Window’s cannot open the folder”. The compressed (zipped) folder is invalid.
    Then if I download it, open it, go to extract it, it tells me that the compressed folder is empty and invalid.
    I have had this happen lately with other zipped folders (not all) and havn’t been able to find out why.

  • TTeddy

    When I open file I get an error “Window’s cannot open the folder”. The compressed (zipped) folder is invalid.
    Then if I download it, open it, go to extract it, it tells me that the compressed folder is empty and invalid.
    I have had this happen lately with other zipped folders (not all) and havn’t been able to find out why.

  • Rich

    Hey Jeff,

    there’s a lot you’ve said which I totally agree on. Logo placement isn’t just about putting a logo on a page. Considering how it appears and prints are important steps in creating a great piece of work, but if you read the first point again it states you CAN now use your own templates if you’d prefer. Yeah, stationery is a pretty simple thing to comp up, but having downloaded the templates and seeing ones beyond the norm i.e. the truck is great. Sometimes trying to find either a vector image or a low cost picture in which to retouch to suit your needs can be frustrating and time consuming at times. I’m sure your professionalism and creativity will still rise above the mediocrity.

    One of my personal gripes is seeing a logo submitted in multiple different colorways or slightly ‘tweaked’ differences. All this says to me is the designer can’t make up their own mind and won’t stand by one idea and be committed. It’s like saying ‘I’m not sure what you’ll like so here’s a bunch of similar ideas’, rather than saying ‘this is what I believe is right for your project’. I was taught that the client is coming to us with the problem and we are offering the solution.

    Sure, enter more than one idea, but only if they’re different. When I present concepts to my own clients outside of Crowdspring, I’ll go in with two or three different routes, not four or five variations on the same theme. If the client likes one of the ideas, but wants it tweaked or developed, then that is the time to do it.

    I’m sure this will upset more than a few too, but maybe that’s because I’m old school!

  • Rich

    Hey Jeff,

    there’s a lot you’ve said which I totally agree on. Logo placement isn’t just about putting a logo on a page. Considering how it appears and prints are important steps in creating a great piece of work, but if you read the first point again it states you CAN now use your own templates if you’d prefer. Yeah, stationery is a pretty simple thing to comp up, but having downloaded the templates and seeing ones beyond the norm i.e. the truck is great. Sometimes trying to find either a vector image or a low cost picture in which to retouch to suit your needs can be frustrating and time consuming at times. I’m sure your professionalism and creativity will still rise above the mediocrity.

    One of my personal gripes is seeing a logo submitted in multiple different colorways or slightly ‘tweaked’ differences. All this says to me is the designer can’t make up their own mind and won’t stand by one idea and be committed. It’s like saying ‘I’m not sure what you’ll like so here’s a bunch of similar ideas’, rather than saying ‘this is what I believe is right for your project’. I was taught that the client is coming to us with the problem and we are offering the solution.

    Sure, enter more than one idea, but only if they’re different. When I present concepts to my own clients outside of Crowdspring, I’ll go in with two or three different routes, not four or five variations on the same theme. If the client likes one of the ideas, but wants it tweaked or developed, then that is the time to do it.

    I’m sure this will upset more than a few too, but maybe that’s because I’m old school!

  • Theo Hodkin

    I can only see this making designs seem frustratingly similar and uncreative, when I imagine the contributor has put a lot of effort in their design only to find it being ignored by the client due to it’s similarity towards the countless other entries.

    Though, I suppose it’s their choice if you use the templates. So I guess I’m just giving a warning…

  • Theo Hodkin

    I can only see this making designs seem frustratingly similar and uncreative, when I imagine the contributor has put a lot of effort in their design only to find it being ignored by the client due to it’s similarity towards the countless other entries.

    Though, I suppose it’s their choice if you use the templates. So I guess I’m just giving a warning…

  • Jeff Quigley

    You’re absolutely right, and no worries, I’m old school too. But old school is a dang-fine asset to have!

    Theo – you nailed it with your comments. I’m waiting to see how these readily available templates make the gallery look once they get into circulation.

    Micard – I know your frustration as well. When I first started I thought I’d show a logo on some collateral, only to have my entry taken down because of it. Let’s be creative – no restrictive.

  • Jeff Quigley

    You’re absolutely right, and no worries, I’m old school too. But old school is a dang-fine asset to have!

    Theo – you nailed it with your comments. I’m waiting to see how these readily available templates make the gallery look once they get into circulation.

    Micard – I know your frustration as well. When I first started I thought I’d show a logo on some collateral, only to have my entry taken down because of it. Let’s be creative – no restrictive.

  • David

    I have a feeling the quality of work will decline slightly. Just a theory, but I think these templates might become a crutch to some “designers.”

    Do you have a mediocre logo? Is it not working so well? Try slapping it in this vector art of a ball cap. See? It looks slightly better! Now it’s a real logo! Thanks hat!

    BTW, am I the only one getting problems with the “submit” button for the comment form? The hover state changes the blue background to white, which hides the button text.

  • David

    I have a feeling the quality of work will decline slightly. Just a theory, but I think these templates might become a crutch to some “designers.”

    Do you have a mediocre logo? Is it not working so well? Try slapping it in this vector art of a ball cap. See? It looks slightly better! Now it’s a real logo! Thanks hat!

    BTW, am I the only one getting problems with the “submit” button for the comment form? The hover state changes the blue background to white, which hides the button text.

  • Jeff Quigley

    Submit button whacked with me as well, David. Oh, and your second paragraph comment could be an infomercial.

  • Jeff Quigley

    Submit button whacked with me as well, David. Oh, and your second paragraph comment could be an infomercial.

  • http://designcloud.net Vector logos

    I have just recently found your blog and absolutely love the posts. Thank you, thank you. I am still .NET programming but can’t wait to try these things in Ruby and it is a great help to see such clear examples.

  • http://craftshowlistingssite.com Craft show listings

    Famous brands like Adidas and Nike contain abstract logos for their brand advertising. Their customers distinguish them in a single view. It is no wonder that so many business logos are the abstract presentation of the name or nature of the business covered in an easy outline. However, abstract connections make a more enhanced impact than pictorial.

  • depmod

    For me, when i click the template link  its a PAGE NOT FOUND ???

  • http://twitter.com/rosskimbarovsky Ross Kimbarovsky

    So sorry about that. We’ve corrected the links to the templates.

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