Archive for January, 2010

The post-mortem: how small businesses and startups can learn from their mistakes

Monday, January 18th, 2010

As you may be aware, last month we launched our fully re-factored site after many months of effort on the part of the team. Not only did this re-launch mean a 100% new code-base, it also meant 100% new hardware at our hosting provider. Our goal was a faster, more stable site, and a code base that allows us to add new features and enhance existing ones quickly and easily. Our community is already benefiting from this: along with the improvements introduced last month, the site’s performance and site stability are greatly improved; in the 30 days since launch our site uptime has been 99.9%!

As good as it felt to launch, the process was not without pain. Wait a sec – what am I saying? What I meant was, as good as it felt to launch the process was intensely painful for the entire team. Many long days, some heated disagreements, more than a few all-nighters, way too many bugs at launch, many customers impacted (and frustrated), and a huge spike in customer service requests served to drain the team, reduce our capacity, and destroy our productivity for weeks. We have emerged from this process older, wiser, more tired than ever, but having learned some truly valuable lessons.

We took some time last week to meet as a team and spent the better part of a day doing our own “post-mortem” on the process. Our goal was to come away with some lessons learned and to use these to inform our internal process and to improve our performance going forward. In 2010 we will be introducing some major new features and we hope to better execute these “mini-launches” and lessen their impact on the team and the community. One of the thoughts that occurred to me as we reflected on our own mistakes and developed our own learnings, was that other businesses and organizations might benefit if we shared our own process.

Within a few days after launch, we put a meeting on the calendar for the entire team: Lessons Learned. We decided that this meeting would not take place for a few weeks, because we knew that problems were still arising in those first weeks and we wanted to be able to discuss ALL of the issues and all of the consequences which were revealed. This was important, because it wasn’t immediately evident where some of the issues lay and we knew that, given enough time, they would be uncovered.

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Interview with crowdSPRING (by Tim Jahn)

Friday, January 15th, 2010

A few days ago, Tim Jahn of Beyond the Pedway spent the morning talking with us about crowdSPRING, crowdsourcing, chia Lincoln (see the video!), and our community. Tim did a very nice job editing – here’s a concise version of our conversation:

Beyond The Pedway is a weekly video podcast dedicated to discovering creative companies in Chicago. Beyond The Pedway seeks to learn about the people behind Chicago’s creative companies, what they do, and why they do it in Chicago. A song from a local Chicago band is featured during the intro and credits of each episode. There are other interviews with Chicago startups on Beyond The Pedway (including 37signals, Threadless, Groupon, and many others) and I’d encourage you to take some time to watch them.

Startup and Small Business Tip: Don’t Chase Your Own Tail

Thursday, January 14th, 2010

We laugh when we see dogs chasing their own tail – it looks funny and we wonder in amazement why they don’t understand that they’re chasing THEIR tail.

Some startups and small businesses (we’ve made this mistake from time to time at crowdSPRING) do the same thing – by focusing on distractions and things that are ultimately not important – as I discuss in the following short video.


Twitter Link Roundup #23 – Design, Small Business, Social Media And More

Wednesday, January 13th, 2010

Every day on the crowdSPRING Twitter account and on my own Twitter account, I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and shared this past week!

Free Fonts Roundup – Websites to Download Free Fonts – http://bit.ly/8gWwAe

50 First-class & New Downloadable Fonts For Professional Designs – http://bit.ly/4TDAcR

50 Awesome High-Quality Free Fonts to Enhance your #Designhttp://bit.ly/5wQ4yV

How to Stay Sane When Freelancing From Home – http://bit.ly/7ZHbAO

70+ Promising Resources and Tutorials Especially For Designers To Discover The Best Of The Web – http://bit.ly/7P0MgS

CSS Properties Index – http://bit.ly/22E38T

How to Discuss “the Fold” with a Client – http://bit.ly/7luFjP

90+ Exceptionally useful Logo Tutorials, Tips & Resources – http://bit.ly/7dGXxo

Free Wireframing, Sketching & Design Resources for Designers – http://bit.ly/76wdLf

Creative Billboard Advertising Campaigns – http://j.mp/5sEOUC

Creative and Unusual Layouts and Navigation Designs – http://bit.ly/7LEK2p

A Basic Guide to Photoshop’s 3D Tools – http://bit.ly/8Q7X1v

20 logos with clever use of imagination – http://bit.ly/5wqlar

24 UX Articles to Start 2010 – http://bit.ly/7last6

Seeing Double: Two Color Inspiration – http://tinyurl.com/ybp6cjs

Designing & Selecting Components for UIs – http://bit.ly/8vNPUN

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What Numbers Should Be Important To Startups And Small Businesses?

Monday, January 11th, 2010

A number of small business owners and young entrepreneurs have asked us what numbers and measurements are most important to crowdSPRING. We measure many different things, so there’s no simple answer to that question. But in thinking about the categories of numbers we measure, I came up with a list of five categories – I discuss those categories in the following short video:

What numbers do YOU think should be important to startups and small businesses?