Pastasourcing? Buon appetite! Ross | December 4th, 2009
Barilla is a prestigious Italian Pasta and Bakery Company, born in Italy more than a century ago (1877). They’ve decided to try a new form of pasta design – pastasourcing! (credit for that term to @LenKendall)
Nearly everyone around the world knows the shapes of spaghetti, rigatoni and fettuccine. Think you can do better? Think you can create a better shape than the masters? Here’s your chance – three $1000 awards for you to create a new pasta shape for Barilla.
Buona fortuna a tutti! E andiamo tutti mangiano un sacco di pasta!
image credit: 29cm
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[...] Pastasourcing? Buon appetite! — crowdSPRING Blog blog.crowdspring.com/2009/12/04/pastasourcing-barilla-pasta – view page – cached ← Twitter Link Roundup #22 – Design, Small Business, Social Media And More [...]
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This post was mentioned on Twitter by rosskimbarovsky: First there was crowdsourcing and now … Pastasourcing? Buon appetite! – http://bit.ly/4xB6sw...
[...] corporations have even joined in the action, offering large rewards for projects like designing a new pasta shape for Barilla, or creating a new iteration of TiVo's logo. But reactions to crowdSPRING's methods have not been [...]
[...] corporations have even joined in the action, offering large rewards for projects like designing a new pasta shape for Barilla, or creating a new iteration of TiVo’s logo. But reactions to crowdSPRING’s methods [...]